Can Virgin Get Into The Phone Groove In The US?
News.com takes a look at the prospect for Virgin Mobile’s US launch. They point out, interestingly, that Best Buy and 7-Eleven are doing fairly limited rollouts of the Virgin Mobile offering. They’re experimenting and testing to see market demand before doing a major rollout. Only Target has agreed to offer Virgin Mobile in the majority of its stores. Probably not the initial channel support that the folks from Virgin were hoping for.