RIM To License Its Reference Platform
from the build-your-own-Blackberry dept
RIM is suddenly realizing that they don’t need to do everything themselves. They’ve decided to license their reference platform to other manufacturers so that they can include Blackberry-like functionality in their own devices. I think this is a good idea. The Blackberry still remains the best way to get wireless email – and it will be interesting to see what some mobile phone manufacturers could do with the Blackberry technology built into their phones. Related to this is a Business Week article looking at the market RIM is in and pointing out that competitors are rushing in and trying to steal away market share. Letting other people build Blackberry-like devices is probably a good way to hold onto (and possibly grow) their own market share.
Comments on “RIM To License Its Reference Platform”
Competitors?
I’m traveling this week with my Palm i705. It has handled voluminous email quite well and is allowing me to access Techdirt as if I was on a PC (I’m travelling so I obvoiusly have time on my hands – several posts here). The 705 is an upgrade from a VII so this is the third year of being able to do this. Can you surf the Web in this manner on a RIM device?
In any case, RIM’s plans seem to be similar to Palm spinning off it’s OS assets in order to allow others to build devices.