Just What We Need: Another Tech Magazine

from the go-away,-please dept

For years we have been complaining here about all the annoying technology magazines. Finally, most of them have been going out of business. So, what’s the last thing you’d expect? A new “hip” tech magazine. But, that’s what we’re about to get. I’m prepared to be amazingly underwhelmed. The project is being put together by folks who are famous for overhyping everything they get near. This includes David Bunnell of Upside fame and Fred Davis of Wired (among others). They’ve (what were they thinking??) brought in Michael Tchong to run the thing. I still can’t believe anyone takes Tchong seriously after he tried to hype our way back to a dot com bubble last year. Reading the article and listening to the idiotic quotes they spout out makes you wonder if these guys have the ability for any critical thought at all, or if they only know hype. It’s going to be the Rolling Stone of the tech world. Yeah, right. It’s going to be the Maxim of the tech world. Okay, sure. I predict that this new magazine doesn’t last all that long.

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