Online Communities A Bad Thing?
from the silly-investors dept
Apparently the buzzword “community” online is now a bad thing. This is for a very simple reason: communities alone don’t make money. Who didn’t realize this originally? Communities are nice, and useful, and help people identify more with a site, but they’re not there to generate money. But, in the past few years, people forgot to figure out where the money was coming from and online communities sounded like a good idea. Now, venture capitalists run away from anything described as a “community”, which could be bad. If someone has a good idea to make money that happens to involve a community, there could still be plenty of potential.