The Fake Mahir Sites of Buddy Lee

Stupidity

from the weird-marketing-ideas dept

I heard about these sites last week, and they looked a little too perfect. Then NTK pointed out that they were both registered to a marketing company. Yesterday I get an email telling me about the sites again, but that they were just part of a marketing campaign for Lee Jeans. Now Wired has an article about the fake Mahir sites that are really part of the “Buddy Lee” campaign. You can also go directly to the sites for SuperGreg and RubberBurner. Then go check out BuddyLee.com and see how they fit in. It’s a very odd marketing campaign, but they did get passed around pretty quickly.