GE sets up a bank

from the This-doesn't-make-any-sense dept

GE Financial Network has added banking services to their suite of offerings on their Web site. Now, I may be missing something obvious, but how does this make sense? To me, this seems like someone at GEFN who decided it would be neat to partner with an online bank and add it to the site, not some compelling business reason to do so. That’s one of the problems on the Web, IMO. It’s so easy to set up partnerships with totally unrelated companies that it invites stupidity.

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