E-Commerce Shakeout in 2000
from the going-out-on-a-limb dept
Okay, so it’s not that big of a surprise, but here’s an article predicting an e-commerce shakeout early next year. The idea being that there are too many competing brands out there that haven’t done much to differentiate themselves, and they’re going nowhere quick. Probably true. I’ve been amazed at the number of dot-com advertising I’ve seen lately of companies I’ve never heard of, and I follow this stuff pretty closely.