Earlier this week, we wrote about a lawsuit between two spyware companies, after one got upset that the other was deleting its software when both were installed on the same computer. We pointed to another interview with someone from the accused spyware company, claiming his goal was "transparency, transparency, transparency" when it came to dealing with customers. Well, MSNBC has given a bit of real transparency to Direct Revenue, and the company might not like it so much. They've apparently changed their name many, many times to make it much harder for people to track them down. They've practiced all kinds of dirty and sneaky tricks from installing software without telling users, to gathering sensitive data, to hijacking affiliate fees. The company also just happened to raise a ton of VC money from some fairly well known VCs who should know better. What's amusing is that so many VCs always claim they invest in the "people," and here's a situation where it's clear the people have been less than honest countless times in the past, and still got funding. The VC weakly defends his investment by saying the company is "moving in the right direction," which suggests he knows how sneaky and underhanded the company has been and still is -- and still agreed to give them money. It certainly doesn't reflect well at all on Insight Venture Partners' reputation.
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