Agree with the other commenters - Amazon did the right thing. It sold the original version with the best wildlife presenter in the history of television - the version I watched. It's a tragedy that the Discovery channel thought they needed an American accent for their shortened inferior version and that Oprah plugged it. It's like flogging a shortened version of Lord of the Rings with Jar Jar Binks dubbing all the Gandalf dialog. "Meesah thinks you hobbits is great".
It seems like a straight forward deception - you ask for a business name and Google returns two competitors to that business with text that makes you think those are the right links. Labeling these links as "Sponsored Links" doesn't repair the damage of the link text and description being deceptive. This is a very large Australian company with a huge advertising budget picking off traffic from much smaller competitors. The same trick was pulled by another large company as outlined in the Australian Newsagency blog. Google should lose this case.
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You've got this story back to front
Agree with the other commenters - Amazon did the right thing. It sold the original version with the best wildlife presenter in the history of television - the version I watched. It's a tragedy that the Discovery channel thought they needed an American accent for their shortened inferior version and that Oprah plugged it. It's like flogging a shortened version of Lord of the Rings with Jar Jar Binks dubbing all the Gandalf dialog. "Meesah thinks you hobbits is great".
it's a question of deception
It seems like a straight forward deception - you ask for a business name and Google returns two competitors to that business with text that makes you think those are the right links. Labeling these links as "Sponsored Links" doesn't repair the damage of the link text and description being deceptive. This is a very large Australian company with a huge advertising budget picking off traffic from much smaller competitors. The same trick was pulled by another large company as outlined in the Australian Newsagency blog. Google should lose this case.