Yes people do pay for high quality content. The number of people that will pay does not appear to be 80% of the online world. It is much less than 80%. How many high quality content venues will the market support? What are the vertical markets that have the most opportunity? In the IP tech transfer market there are many many catalogs that are not covering their costs. Only a few of us in the emerging technology market appear to have the right mix of high quality content and paying customers.
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Yes people do pay for high quality content. The number of people that will pay does not appear to be 80% of the online world. It is much less than 80%. How many high quality content venues will the market support? What are the vertical markets that have the most opportunity? In the IP tech transfer market there are many many catalogs that are not covering their costs. Only a few of us in the emerging technology market appear to have the right mix of high quality content and paying customers.