by Mike Masnick

Petopia's Fund Raising Saga

from the enter-the-wolves dept

Forbes is running a great story covering the process online pet store Petopia went through in attempting to raise money. While the story is sympathetic to her plight, and she definitely had some run-ins with folks who didn't seem ethically sound, they pretty much ignore the fact that she was trying to raise money for a project with tons of competitors and no real competitive advantage. The VCs she spoke to were probably right in suggesting she work with the other companies, and instead of positioning it (as the article did) as if they were a bunch of greedy bastards, it does make sense for VCs to do what they did in the situation. Where they could make things better is in how they interface and work with entrepreneurs.

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Use markdown for basic formatting. HTML is no longer supported.
  Save me a cookie
Follow Techdirt
Insider Shop - Show Your Support!

Report this ad  |  Hide Techdirt ads
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Chat
Report this ad  |  Hide Techdirt ads
Recent Stories
Report this ad  |  Hide Techdirt ads


Email This

This feature is only available to registered users. Register or sign in to use it.