Leval On Fair Use And Google Books: A Sketch Of A Story

from the check-out-pierre-leval dept

Last night Judge Pierre N. Leval, a renowned fair use scholar and judge on the Second Circuit Court of Appeals in New York, delivered the Fourth Annual Peter A. Jaszi Distinguished Lecture on Intellectual Property (you can watch the recording at that link) at the law school where I teach, the American University Washington College of Law (whew). "Lecture" doesn't really do it justice, though; Leval may have spoken in front of a lectern at a law school, but what he said was hardly dry or academic. Instead, it was a bravura exercise in storytelling, which is fitting, as storytelling and narrative are some of Peter Jaszi's favorite subjects, second only to fair use.

Judge Leval recently authored the landmark opinion in Authors Guild v. Google, vindicating Google's massive digitization program which, in collaboration with research libraries all over the country, has made more than 20 million books full-text searchable and available for data-mining with the very cool Ngram Viewer. The opinion was the apotheosis of 25 years of fair use case law set in motion by Judge Leval himself in a 1990 law review article entitled "Toward a Fair Use Standard." Now here was the man himself, ready to talk about fair use in the digital age, and in honor of transformative use's most vociferous defender.

Judge Leval's lecture, like his opinion, told the story of fair use, from "rudderless" meandering after codification in 1976, to a pair of half-baked Supreme Court opinions in the 1980s, and, finally, to salvation in Justice Souter's opinion in Campbell v. Acuff-Rose, which was (though Judge Leval humbly never said so) largely a judicial endorsement of the analysis published a few years earlier in Leval's article. (As Public Knowledge's Raza Panjwani pointed out, the article is cited 16 times in the opinion.)

I'm a law professor, and a fair use obsessive. I've written a lot about this stuff in scholarly and non-scholarly contexts. So, I should have been listening to every single word Judge Leval said, parsing it like the Talmud for meaning and guidance. Instead, I got out my iPad and made cartoons. I'm sure I'll be re-watching the lecture many times for all that nuance, but the chance to live-tweet with sketches of the man himself was once-in-a-lifetime. So, I present for you below the broad outlines of the story of fair use that Judge Leval told last night, together with some of my drawings from the event.

Introductions: Peter Jaszi the rock, Judge Leval the redeemer

In his introductory remarks, Professor Michael Carroll, the director of AU's IP program, paid tribute to the namesake of the lecture, Peter Jaszi. Peter has been a mentor to many, many copyright lawyers and scholars in this town (including me!), and, as Michael said, for decades Peter was a one-man IP program at AU:
For his part, Peter Jaszi highlighted the transformative (ha!) impact that Judge Leval has had on the doctrine:
Act I: In which Judge Leval's fair use opinions are reversed over and over for dumb reasons and he considers mouthing off to the Second Circuit

Judge Leval began his talk the same way he began his landmark article, with a kind of mea culpa, but really an indictment of the whole judiciary and its treatment of fair use. Early in his judicial career, Leval (then a district court judge) had been reversed by the Second Circuit on appeal in a series of cases involving unpublished works excerpted in scholarly and critical books. The rationale for the reversals—that unpublished works can never be the subject of fair use because of the so-called "right of first publication"—struck Leval (and most of the rest of the world) as bizarre. In particular, it seemed like a major problem for people who want to write about history, which often involves quoting unpublished letters and other primary materials. How, other than to quote him, can one credibly show (as the defendant in one of these cases sought to do) that L. Ron Hubbard wrote awful, retrograde garbage, not gospel? But unpublished works, the 2nd Circuit said, were off-limits. When he was instructed by the Second Circuit to rehear the case with that silly per se rule in mind, Judge Leval was sorely tempted to take a swipe at their stupid rule:
But, he said, he decided to cut that line, "because nobody likes a wise-ass." "It was exhilarating to be on the cutting edge of the law, even though the role assigned to me was that of the salami," he added.

Act II: In which the Supreme Court mucks things up even more, despite reaching the right outcomes

Next, Leval described how, in its two big fair use cases in the 1980s, the Supreme Court reached the right conclusions but dropped a series of silly and misleading duds into the doctrine in the process. First, in Sony v. Universal, the court rightly found that of course making and selling VCRs was not somehow a massive infringement enterprise:
In the process of exonerating the technology, though, the court decided to reach out and opine on the question of whether it is fair use to tape television shows in order to watch them later. And, in the process of making this (Leval seemed to say unnecessary) determination, the Court opined that "commercial uses are presumptively unfair." What? This was kind of a shock, since several core fair uses, including news reporting and criticism, are often done in the context of a commercial enterprise. The presumption proceeded to wreak havoc for almost a decade before Campbell came along to correct it.

Then, in Harper & Row v. Nation, the Court decided (rightly, Leval figured) that the Nation had not made fair use of about 300 words from Gerald Ford's forthcoming autobiography by excerpting it in their magazine. In addition to the legitimate question of the market prerogatives of Harper & Row regarding publication of basically the only interesting stuff in their book, the Court considered and condemned the fact that the Nation had come by its copy of the book by means of a purloined manuscript. "Purloining is baaaaaad!" Judge Leval intoned in a mock condemnation, and "'Fair use,' Justice O'Connor wrote for the majority (citing an earlier case), 'presupposes good faith and fair dealing.'"

Hogwash, said Judge Leval. "If conduct does not break any law, or violate anyone's rights, it does not become illegal or actionable because the actor had an evil heart." Imagine the facts had been different, Judge Leval suggested. What if the Nation had "purloined" a document that proved Nixon had bribed Ford with millions of dollars for the pardon? Surely the purloining would not undermine the fair use of this clearly newsworthy information.

Once Judge Leval got going about the purposes of copyright, it became clear that he had arrived at a particular phrase to summarize that purpose: "the enrichment of public knowledge." He had used it several times in the Google Books opinion, but it really tripped off his tongue during the talk. I guarantee he said it at least ten times:
Act III: In which Campbell saves fair use, and Google Books follows logically therefrom

Judge Leval passed humbly over what happened next, but I won't: his article, "Toward a Fair Use Standard," was published in the Harvard Law Review. That article contains, at greater length and with plenty of caselaw, the very same story of fair use that had so far occupied the talk: First there was the fair use doctrine, which was kind of a mess; then there were Judge Leval's opinions, which were not crazy but also mostly "from the gut"; then there was this silly rule about unpublished works; then there were these two SCOTUS cases that had really made a mess of things, even if the outcomes might have been right. Judge Leval proposed a solution in his article: to decide fair use cases in a coherent way, courts should focus on whether a use is justified by serving the underlying public interest goals of copyright, namely (drumroll) the enrichment of public knowledge, without serving as a market substitute for the works they use. When a use does this (enriching PK and not substituting for the original), Leval proposes we call it "transformative."

Leval skipped right past the fact that he had personally proposed the solution, instead heaping voluminous praise on Judge Souter, who wrote the majority opinion in Campbell v. Acuff-Rose, adopting Leval's framework almost completely. This brought to an end "250 years of rudderless drift" in fair use case law. In that 1994 case, the Court reversed a lower court's ruling that 2 Live Crew had infringed on the copyright in Roy Orbison's "Oh, Pretty Woman" by using the core hook and melody of the song in its rap song "Pretty Woman," which was a decidedly raunchier ode to a woman walking down the street. The lower court had applied Sony and found this commercial use to be presumptively unfair, a presumption that the Crew did not overcome. But the SCOTUS majority in Campbell noted that the new song was very different from the original in terms of its meaning, and indeed could be seen (though this is debatable) as a parody of the original, and this was precisely the kind of enrichment of public knowledge that fair use should permit. Campbell embraced the transformative use framework, abandoned the commerciality presumption, cautioned against searching for presumptions, rolled back some of the harmful stuff about good faith, and suggested that injunctions were not necessarily an automatically great idea for any alleged infringement.

Leval was over the moon. Indeed, he paid tribute to the opinion in a keynote speech at Cardozo Law School shortly after the opinion was issued.

Now, 20 years later, along comes Google Books. Judge Leval went straight from Campbell to Google Books, and argued that Campbell had provided a flexible doctrine that could easily accommodate technological uses like Google's.

After describing in minute detail how Google Books was created and how it worked, Leval mentioned that initially his Court was asked to hear an appeal of the question of class action status. The Authors Guild and some of its members purported to speak for all authors of copyrighted books in demanding that Google seek permission before scanning and indexing their books. Judge Leval wondered whether some authors (and publishers) might not be perfectly happy to have their books discoverable in Google Books, even without their affirmative consent:
But rather than try to pick apart that sticky issue, Judge Leval said he had a sneaking suspicion that if they could decide the fair use issue, the rest would be moot. So, the Second Circuit sent it back to the district court, who dutifully decided the use was fair, teeing the issue up for appeal.

Leval noted that some aspects of Google Books might have seemed novel to a court hearing the case in 1994. In particular, the use of entire works, indeed of multiple entire works, might seem like a stretch given the concern with "amount" in the statute. However, with the transformative use framework at hand, courts were able to recognize the use of entire works can serve radically new purposes, and avoid serving as market substitutes. This was especially true in cases involving technology, like A.V. v. iParadigms, in which Leval said "A student whose plagiarism was detected by this machine had the chutzpah to sue!" The use was fair, of course, because the purpose was transformative ("to provide information about the original") and valuable and the software was not offering substitutes for whatever market there might be for student papers.
"Because the public had virtually no access to the original books, our case was very similar," Leval explained, at least regarding creating the database on the back end. "Snippet view" might pose a harder question, but Leval explained in detail why this function was not a market substitute for the books. "Our decision was very much pinned to highly specific facts of how Google restricts the snippet function." The evidence showed a searcher would find it essentially impossible to reconstruct a market substitute from searching the book for sequential snippets.

From here I actually tuned in a little more closely, and didn't do so much drawing. While much of this part of the talk was a recapitulation of the opinion, there were some interesting asides. For instance, he mentioned with approval the opt-out option that Google provides to authors (and other rights holders) who don't want their works to appear in Google Books. This feature had been pooh-poohed by many critics as a fig leaf, but Judge Leval found it to be a compelling protection against unwanted exposure. "If this had been true from day one, our decision might have been very much briefer," he observed, suggesting the fair use case would be open-and-shut.

Conclusion: "Fair use is neither incomprehensible, nor is it explained by arcane rules"

This was where Judge Leval brought it home, with wisdom that is especially poignant given that this was a lecture in honor of Peter Jaszi, who has spent much of his career empowering ordinary people to exercise their fair use rights.
Q&A: Off the record!

Judge Leval asked that the question and answer period be done off-camera, but I did capture a couple of the questions that were asked:




Hopefully some of the policymakers in the crowd were listening to Judge Leval's observation that statutory damages reflect a Victorian view of morality divorced from the public interest purposes of copyright, which might favor allowing infringement so long as reasonable actual damages are paid. I think the Judiciary Committee staffers in the room could hardly stand up from their seats before the advocates in the room descended upon them to hammer that point home.

I was personally gratified by his answer to one of the last questions, which suggested (in the mode of devil's advocate) that the statute had embodied a "balance" in 1976 that had been upset by the subsequent "expansion" of fair use. Judge Leval explained something I have always strongly believed, namely that the four statutory factors that allegedly govern fair use (roughly: purpose and character of the use, nature of the work used, amount, and market effect) are almost completely meaningless on their face. They don't embody anything, in particular - not a "balance" or an "imbalance." They're just placeholders for the broader idea that some uses should be allowed without permission when they serve, and do not undermine, the purposes of copyright. Without knowing what kinds of purposes are favored, which sorts of works should be used, how to tell if the amount is appropriate, etc., the factors are just a mess. That's why you need to get outside the statute and look at the overarching purposes of copyright, and once you do that, you can begin to apply the doctrine in a fairly coherent way. And that's what the courts have done.

I must say, I found Judge Leval to be a charming, funny, smart, and generous speaker. As someone told me after the lecture, it is always so nice when someone whose ideas you admire from a distance turns out to be a warm and interesting person in real life, too.

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  • icon
    Phaedrus (profile), 13 Nov 2015 @ 8:30pm

    I often despair of the US legal system.

    It´s nice to know that there are still some good people defending our rights instead of monetizing them.

    reply to this | link to this | view in chronology ]

  • icon
    jupiterkansas (profile), 13 Nov 2015 @ 9:39pm

    Illustrated Techdirt. I like it.

    reply to this | link to this | view in chronology ]

  • identicon
    Mark Wing, 13 Nov 2015 @ 11:31pm

    Great read. Thank you!

    reply to this | link to this | view in chronology ]

  • icon
    voiceofReason (profile), 14 Nov 2015 @ 4:33am

    Thanks. My wallet and I appreciate Google Books

    On many occasions, I've needed to find an in-depth interpretation of a fairly arcane area of the law or public policy. Buying one or more of several exhaustively researched books on the specific subject plus the annual updates could cost me well into the thousands of dollars.

    Now I don't have to buy anything. I get the benefit of their research and work, and I don't even have to search through an index! What could be more convenient or cost-effective?

    Now, I'm sure that this has not occurred to anyone else, and few others will do what I'm doing (because this is hard to figure out) so I'm sure that these books will keep on being published and bought well into the future.

    Thanks, Google. Thanks, Judge.

    reply to this | link to this | view in chronology ]

    • icon
      That One Guy (profile), 14 Nov 2015 @ 5:15am

      Speaking of research...

      I suggest doing a little of it before you comment on the subject in the future, or at least reading the article first. Google Books only allows you to search for small excerpts, so anything in-depth would be very hard to manage with the system they've set up, unless you're 'researching' a specific phrase.

      "Because the public had virtually no access to the original books, our case was very similar," Leval explained, at least regarding creating the database on the back end. "Snippet view" might pose a harder question, but Leval explained in detail why this function was not a market substitute for the books. "Our decision was very much pinned to highly specific facts of how Google restricts the snippet function." The evidence showed a searcher would find it essentially impossible to reconstruct a market substitute from searching the book for sequential snippets.

      reply to this | link to this | view in chronology ]

      • icon
        Mike Masnick (profile), 14 Nov 2015 @ 7:11am

        Re: Speaking of research...

        Yes, speaking of research, the actual research showed that it appears that Google Books *increases* sales, rather than decreases it:

        https://www.techdirt.com/articles/20100817/02242310649.shtml

        I know that I've been convinced to buy a number of books after somewhat serendipitously find interesting snippets from books while doing research on certain topics.

        reply to this | link to this | view in chronology ]

      • icon
        voiceofReason (profile), 14 Nov 2015 @ 3:26pm

        Re: Speaking of research...

        Of course, your quotation of the clearly non self-serving analysis of how useful using Google is compared to buying the book clearly invalidates my repeated personal experience using my lying eyes.

        Further, I am sure that no one would ever be to figure out how to develop a method to use these, um, "limited" search capabilities in an even more useful manner.

        reply to this | link to this | view in chronology ]

        • icon
          That One Guy (profile), 14 Nov 2015 @ 6:46pm

          Re: Re: Speaking of research...

          Make up your mind, is it your 'repeated personal experience' that people can use the system for exhaustive research(and even if so, given learning is one of the main stated justifications for copyright, it would seem to be working as intended here), or are you sure that people will eventually be able to develop a method to bypass the restrictions?

          Hey, you know what else allows someone to research the contents of a book without paying one cent for it? A library. Should be we shutting those down as well? I mean people use them to read books and do research without buying the books all the time, clearly they need to be shut down as the criminal dens of crime that they are.

          reply to this | link to this | view in chronology ]

          • icon
            voiceofReason (profile), 14 Nov 2015 @ 7:08pm

            Re: Re: Re: Speaking of research...

            Both, as my message clearly states. I can do very useful research now, and it would be child's play to do much more.

            As for libraries, you are joking, yes?

            reply to this | link to this | view in chronology ]

            • icon
              That One Guy (profile), 14 Nov 2015 @ 10:23pm

              Re: Re: Re: Re: Speaking of research...

              As I noted, given one of the main purposes for copyright law, and in particular fair use is for education, even if that's true I'm not seeing how that's a problem.

              As for libraries... as much as I really wish I was, no, no I was not. The major publishers have on multiple occasions done their best to make ebook purchases and lending as painful to the libraries as possible, and I've no doubt that if they thought they could get away with it, and if libraries weren't such an ingrained institution at this point, they'd do the same for physical books.

              I've run across at least one author who claimed that libraries lending books without paying for a new copy each time was no better than flat out theft, and there's been at least one occasion when a 'collection' agency went after a library for their audacity in reading books to children, claiming it was a 'public performance' and therefor needed to be paid for.

              reply to this | link to this | view in chronology ]

              • identicon
                Anonymous Coward, 15 Nov 2015 @ 5:50am

                Re: Re: Re: Re: Re: Speaking of research...

                And the Voice of Ignorance implies libraries are bad and libraries should be shut down. We can not tolerate people becoming educated, much less allowing them to do so without payment of the going toll rate.

                reply to this | link to this | view in chronology ]

                • icon
                  voiceofReason (profile), 15 Nov 2015 @ 12:38pm

                  Re: Re: Re: Re: Re: Re: Speaking of research...

                  You need to work on your skills at inferring.

                  reply to this | link to this | view in chronology ]

                  • identicon
                    Anonymous Coward, 15 Nov 2015 @ 6:18pm

                    Re: Re: Re: Re: Re: Re: Re: Speaking of research...

                    I thought it was quite plain and simple, for your sake.

                    reply to this | link to this | view in chronology ]

                  • identicon
                    Anonymous Coward, 16 Nov 2015 @ 12:00am

                    Re: Re: Re: Re: Re: Re: Re: Speaking of research...

                    Pot, kettle.

                    The point was that not only is your original point misguided, but similar comparisons to libraries have been made by rightsholders: according to them, any increased access to knowledge should be disallowed because any increase in access would disincentivize further knowledge.

                    So yes, since you have not posted to the contrary, existence evidence suggests that if the call went out for rightsholders to go against libraries for the above reason which you agree with, you would in fact also protest against libraries.

                    reply to this | link to this | view in chronology ]

        • icon
          Mike Masnick (profile), 14 Nov 2015 @ 11:57pm

          Re: Re: Speaking of research...

          Of course, your quotation of the clearly non self-serving analysis of how useful using Google is compared to buying the book clearly invalidates my repeated personal experience using my lying eyes.

          If Google Books snippets is enough to replace buying books for you, then I can only suggest that you must have bought a lot of books for basically no more than one or two pages of those books. That's... weird.

          reply to this | link to this | view in chronology ]

    • icon
      Leigh Beadon (profile), 14 Nov 2015 @ 8:50am

      Re: Thanks. My wallet and I appreciate Google Books

      It never ceases to amaze me when people contort themselves into absurdity just to reject an objectively amazing piece of technology and progress.

      "What's that you say? All the wealth of human knowledge at my fingertips, made searchable and mineable and accessible all around the globe? A staggering and transcendent information revolution that would have made all the great minds of history weep in joy at its beauty and utility? THIS WILL NOT STAND!"

      reply to this | link to this | view in chronology ]

      • identicon
        Anonymous Coward, 14 Nov 2015 @ 10:25am

        Re: Re: Thanks. My wallet and I appreciate Google Books

        When their profits rely upon general ignorance of the public, what else would one expect of their dogma?

        How dare you provide information to everyone bypassing our tool booths, our profits rely upon them being ignorant. Obvious criminal interference with a business plan, what are you a commie?

        reply to this | link to this | view in chronology ]

  • identicon
    Median Wilfred, 14 Nov 2015 @ 11:55am

    Property? Really?

    I noticed you used the term "intellectual property" and the abbreviation "IP" all through your post.

    Is that wise? Calling an idea "property" seems to conflate several things. Facets of ideas, like independent invention, seem to contradict ideas as property. Several people invented the telephone and telegraph for example, but only one entity can own a given parcel of land, or a car or a turret drill.

    After watching copyright and patents for a while, I personally have become convinced that the conflation of copypright, patent and trademark as "IP", along with the pernicious idea that one can own an idea, is going a long way towards "freezing" the US economy. That is, incumbents in markets use "IP" to prevent being dethroned (or "disrupted" whatever), to raise barriers to entry in markets, and to pick winners in other markets, rather than letting the buyers in markets pick winners. I wouldn't at all be surprised to find the US in 50 years as having an effective aristocracy, people (real and corporate) that hold important "IP" rights being treated "more equally" than the rest of us.

    Which brings us to another topic, why some people prefer control to profit, but that's entirely another matter.

    reply to this | link to this | view in chronology ]

    • identicon
      Wendy Cockcroft, 17 Nov 2015 @ 5:42am

      Re: Property? Really?

      Thank you, @ Median Wilfred. I've been saying this for ages, it's good to have another voice chiming in. I hope more will join us until we get to a point where the term "intellectual property" is openly challenged with a call to replace it with the term "Temporary monopoly privilege" or "Intellectual monopoly," as some of us like to call it.

      As you have correctly pointed out, calling it "property" gives them a right to put a wall around it and erect a tollbooth for usage. Needless to say, terms and conditions apply.

      As for the rest of your post, agreed in full. I can totally see that happening.

      RE: why some people prefer control to profit, it's the wall and tollbooth combo: they believe it will result in profit down the line, so it's an investment.

      reply to this | link to this | view in chronology ]

  • identicon
    Miami Techdirt Fan, 14 Nov 2015 @ 12:38pm

    Luther Campbell

    Luther Campbell, the man behind the Campbell case, wrote about his perspective on the case in his book "The Book Of Luke" which I pre-ordered on Amazon. A great read for anyone interested in 1st Amendment & fair use, highly recommended!

    http://www.amazon.com/Book-Luke-Fight-Justice-Liberty/dp/0062336401/

    reply to this | link to this | view in chronology ]

  • identicon
    Somewhat of a Coward, 14 Nov 2015 @ 12:58pm

    Largely enlightening

    Wonderful talk...

    ...except for Leval's decision to always use "her" and "she" as generic pronouns/possessives. It was jarring every time he did that. It really detracted from his message, was completely unnecessary, and shows a lack of equanimity.

    reply to this | link to this | view in chronology ]

  • icon
    Monday (profile), 14 Nov 2015 @ 3:32pm

    Good read.

    Thanks for the post. Nice way to start the morning.


    PS that nGram thing is pretty cool. I used - Plato,Heidegger,Nietzsche,Bible,Harry Potter,Karl Marx,Mao Tse-tung - as search terms. For some reason the Bible was still tops, and Mao Tse - tung was last, with Harry Potter barely beating him out.

    Fun stuff :)

    reply to this | link to this | view in chronology ]

  • icon
    voiceofReason (profile), 16 Nov 2015 @ 8:40am

    Dear Anonymous Coward. Yes, of course, I am required to respond to and dispute every assetion made by cowards or others, otherwise I am in agreement.

    You will notice, had you eyes, and understood, had you a brain, that the legal existence of libraries does not provide a defense against every conceivable vuiolation of rightholder's rights.

    reply to this | link to this | view in chronology ]

    • identicon
      Anonymous Coward, 17 Nov 2015 @ 7:45am

      Re:

      So we're back to "if you increase access to knowledge, it's a violation of the knowledge gatherer's rights". Okay then.

      reply to this | link to this | view in chronology ]

      • identicon
        Anonymous Coward, 17 Nov 2015 @ 9:48pm

        Re: Re:

        You have to like the guy for being so blatant and brazen. For someone who calls himself the voice of reason, about the only voice he's using is one of passive-aggressiveness.

        reply to this | link to this | view in chronology ]


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