Remember How Hollywood Promised Lots Of New Content If It Could Break Your TV/DVR? Yeah, That's Not Happening...
from the well-that-was-useful dept
But, uh, the whole argument that supposedly convinced the FCC to give the Hollywood studios this waiver was that they would make use of it to give consumers more access. Quoting from the FCC's decision:
This offering will allow the homebound, parents with young children, and others who simply want to stay in for the night to choose a new entertainment option that they may value highly....So, a large part of the basis of the FCC approval was that it would increase content availability to homes. But that's not happening. Does that mean the FCC will admit that the entire basis for the approval was wrong?
[On] balance, grant of MPAA's waiver request will provide a benefit to those who have the appropriate equipment and would like to view movies in their homes in an early release window that outweighs the limited impact on consumers with legacy devices....
Oh, and my favorite part is how the MPAA is playing this. Acting MPAA boss Bob Pisano put out the following statement when the FCC's announcement was made on May 17th:
"This action is an important victory for consumers who will now have far greater access to see recent high definition movies in their homes. And it is a major step forward in the development of new business models by the motion picture industry to respond to growing consumer demand..." (emphasis added)So, gee, what does Pisano have to say, just a few days later when it turns out that none of that is true?
When asked about the studios' plans late last week, Bob Pisano, the president of the Motion Picture Association of America, said, "I can't tell you that, because I don't know." To comply with antitrust law, he added, "we stay out of business-model decisions."Uh huh. So, let me get this straight. He argued -- successfully -- to the FCC, that granting this waiver to break people's TVs and DVRs would certainly create new business models and allow much more content to be available earlier. But, when it comes to actually supporting that, he claims that the MPAA "stays out" of business model decisions? So, how could he possibly have promised such "new business models" to the FCC in the first place?