Mon, Jul 23rd 2007 3:45pm
With Google taking some hits over its data retention practices, its competitors are hoping that they can use the privacy issue to their advantage. Microsoft, Yahoo and Ask have all updated or clarified their policies to give users more control over what data is kept and for how long. It's great to see that the search engines are responsive on this issue, but it's hard to imagine that these moves will have a big effect on the competitive landscape. Consumers express a preference for better privacy when asked about it in studies and surveys, but they often fail to put these preferences into practice when choosing products. Of course, even if users don't switch from one site to another, the net effect of this oneupmanship should result in better privacy, if these companies stick to their word.
If you liked this post, you may also be interested in...
- UN Appoints Special Expert To Report On Online Privacy; Surprisingly, US And UK Don't Object
- Copyright Bots Kill App Over 'Potentially Infringing' Images, Follow This Up By Blocking App For Use Of CC/Public Domain Images
- Good News: Internet Ad Industry Realizes It Needs To Embrace HTTPS
- FBI Quietly Removes Recommendation To Encrypt Your Phone... As FBI Director Warns How Encryption Will Lead To Tears
- Accidentally Revealed FTC Document Details Some Questionable Google Practices, But Not The Ones Most People Focused On