by Mike Masnick

But Of Course YouTube Will Say It Wants To Share Revenue

from the but-let's-wait-for-the-details dept

Last month, there was some pointless wondering whether or not YouTube was somehow exploiting its users like sharecroppers by using their content for free, which they were then able to turn into $1.65 billion in funny money from Google. Of course, this whole "exploitation" argument didn't make much sense. After all, the reason YouTube was so successful wasn't that it was exploiting people, but that it gave video uploaders what they wanted. In other words, while they might not have received monetary compensation for their videos, they got (1) free hosting (video hosting can be expensive!) (2) a system that makes it easier for others to see their videos and (3) a big audience. It seems like a fair trade (if anything, YouTube may have ended up with the short-end of the stick on bandwidth costs). After all, if users were really feeling exploited, there were a ton of other video sharing sites out there, including Revver, who claimed it would give money to popular videos. Instead, though, Revver is apparently hovering around the deadpool while YouTube keeps growing. However, an even more important point is that, should there ever really be demand for monetary compensation, it wouldn't be that difficult for YouTube to add it. In fact, many are buzzing over comments late last week suggesting that YouTube was planning just such a system. It's not clear why this is exciting. It seems like a pretty obvious offering for YouTube to play around with (especially considering all the ridiculous "sharecropping" talk), but until the details are known, it's nothing more than idle talk from a company that's probably just helping to speed up the death of a few of its competitors.

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  • identicon
    Divyansh Sharma, 29 Jan 2007 @ 1:18am

    to be honest

    revneue for uploaders means more ads for us..... which sucks

    instead youtube should try to keep the ad count low, as to just include their costs and a lil profit....

    too many ads is going to be a disaster

    if they offer premium content like "24" "lost" then they can include as many ads as the television....... but for the raw talent.... just give them fame and a place to get discovered..... these ppl are not here to make 300$ a month........ they are here to be discovered by some hot shot movie producer or get a music contract or something

    + revenue sharing would mean
    LOADS of crappy video
    LOADS of fake views
    fake ratings
    etc etc.... it will just kill the whole thing

    if some famous faces ontube want to make money..... they can sell merchandised and dvds or something..... i am sure the rich ones ll buy

    but thats the way it should be in my opinion......

    as on 29 january 2007

    P.S. i am satarting my own tube...... smell ya later suckers ;d

    reply to this | link to this | view in chronology ]

  • identicon
    ScaredOfTheMan, 29 Jan 2007 @ 4:30am

    I think its a good thing...there is no better way to motivate people than with money. So maybe youtube will become an online store for people content...only instead of the viewers paying with our money, we just sit through a 3 second pre roll ad or something similar.

    Everyone talks about how user generated content will put pressure on the networks. I believe the ability to track and provide micropayments to the micro content producers is the first step for this to become reality.

    As for the "will make more ads, will have more crappy video" argument.....when was the last time you went to Youtube? They have a lot of crappy videos and tonnes of ads already!

    reply to this | link to this | view in chronology ]

  • identicon
    divyansh sharma, 29 Jan 2007 @ 5:00am


    well.......... if you think it is going to be a 3 second "video" ad then my frined thnk again......
    "with revenue sharing" i dont think it will be anything less than a minute of ads per 10 minute video

    and thats at least

    reply to this | link to this | view in chronology ]

  • identicon
    ScaredOfTheMan, 29 Jan 2007 @ 5:24am

    Ok Maybe not 3 seconds, but not a minute either...Youtube may dominate the space, but barrier to entry is not so big and if YouTube starts sucking, Revver or metacafe or ________

    reply to this | link to this | view in chronology ]

  • identicon
    maxlord, 29 Jan 2007 @ 7:23am

    teen girls getting rich...

    lots of teenage girls who make vids of themselves dancing in their underwear are going to get rich... really really rich...

    reply to this | link to this | view in chronology ]

  • identicon
    Mindless Drone, 29 Jan 2007 @ 8:54am

    I don't know exactly how youtube stores videos, but I'm sure that what we see is a compressed version of what is uploaded. One option would be for youtube to enable purchasing of uncompressed videos and share a % of each purchase with the uploader. This allows enables more revenue for youtube, and gives popular uploaders the oportunity to make a little money. Also could be another way to rank videos. You know it isn't artificially high ranked if 100,000 people paid $2 to downoad the video.

    Of course there are all kinds of legal perspectives on this, and I can only imagine the amount of storage that could take if people start uploading high-def video.

    And i doubt teenage underwear dancer girls would get rich because while lots of guys like to watch it, if you are going to pay, you can do better at many xxx sites. (though police might be interested in seeing who really likes downloading lots of young scantialy clad girls dancing)

    reply to this | link to this | view in chronology ]

  • identicon
    Wifezilla, 29 Jan 2007 @ 9:54am

    I have tried to use Revver....

    All the videos I have tried to upload to Revver got rejected due to COPYRIGHT stuff. Some music playing in the background, or some logo on the wall.

    Youtube...since it isn't paying me anything can actually host my videos.

    reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 29 Jan 2007 @ 11:31am

    Do you guys understand what youtube is going to do?

    You're not going to see more ads, goofballs. It's based on a view system. You don't have to put ads in your video, you don't have to say anything to promote an advertiser. The deal is if your video gets popular, you get a small cut from getting the people to the website. Simple as that. No new ads, no in-video ads, it's just a system that is going to be slipped right behind everything they have built already.

    reply to this | link to this | view in chronology ]

  • identicon
    |333173|3|_||3, 29 Jan 2007 @ 3:43pm

    Improvements to YT business model.

    YT and the rest have one major flaw in thier business model, and that is that they a based int he USA. THey should set themselves up in some TPLAC(1)/bannana republic where the govt is more concerned with making a reasonable tax revenue off you than keeping the USA happy. HTere thay can ignoe the fact that thier servers are full of underwear dancers, piracy and the like, and the oweners can retire to theire home country with a huge fortune and a clean record. The country might even let you off paying taxes if you upgrade thier major backbone connection.

    (1) Tin-Pot Little African Country

    reply to this | link to this | view in chronology ]

  • identicon
    newest jordan shoes, 9 Nov 2010 @ 12:42am

    newest jordan shoes

    his is a nice blog. Good clean UI and nice informative blog. I will be coming back soon.

    reply to this | link to this | view in chronology ]

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