Green Technology Not Just For Hippies: Accountants Can Dig It, Too
from the earth-is-our-mother dept
It's always interesting to see stories touting the financial benefits that "green" products can offer companies, since there's a common perception that environmentally friendlier products cost more than comparable standard ones, and that perception -- or misconception -- hampers their adoption. Out now is a story emphasizing that not only do energy-efficent computers let companies feel all warm and fuzzy because they're helping the environment, they can offer significant cost savings as the price of energy increases. It's always seemed that a better way to convince businesses to operate more sustainably and environmentally friendly is to show them how doing so can benefit their business, rather than just trying to convince them that they should be acting with the planet's welfare in mind. Products and solutions that enhance the bottom line and are better for the environment to boot are more likely to be adopted than those that don't, and rising energy costs, the costs of complying with environmental regulations and other factors are all serving to make green technology an attractive area.