Porn, Again, Rides The Leading Edge
from the bow-chicka-bow-bow-on-demand dept
There's the old adage that porn and gambling can always be counted on as reliable drivers for new consumer technologies -- cable and satellite TV, the Internet, DVD and so on. Once again, it's the porn industry leading the way in content distribution with one company selling download-and-burn DVDs. It's pretty straightforward: users go to the company's site, pick out a movie, pay about $25, then download a full copy of the DVD which they can burn a single time, and it even includes the ability to print jacket art. The price is basically the same as buying the DVD from a traditional retailer, with the porn studio banking on the convenience being worth the price, or even a premium since it saves people from a potentially embarrassing trip to their local porn purveyor. Given the movie industry's reluctance to embrace new technologies, it's not surprising to see them let porn studios feel this one out first, despite supposedly embracing internet distribution for several years now. Interestingly, the company behind the the download-and-burn porn offering is a part of CinemaNow, which also offers one of the largely disappointing mainstream online movie download services.