Verizon CEO Positively Shocked That People Want Service!
from the what-will-they-think-of-next? dept
When you're CEO of a company, you often end up making statements designed to support that company's position, even if the arguments may be a little bit disingenuous. However, when you go so far beyond reasonable that just about everyone scoffs at you, it might be time to look for a new job. We thought maybe we'd seen the best example of this when an executive from 3 in the UK claimed that customers must be "nuts" to want to access the full internet on their phones. However, it appears that Ivan Seidenberg, Verizon's CEO, has easily topped that statement. I actually saw this article in the newsprint copy early Saturday morning and thought Seidenberg must have been misquoted as the quotes seem so ridiculous. However, it's tough to figure out under what context these statements could possibly make sense. What's clear, however, is that he believes that us lowly commoners are a real pain in the ass for actually wanting any kind of "service" at all -- whether it's wireless broadband or mobile phone service. The initial part, trashing muni-WiFi isn't a surprise. He's done that before, though calling it "one of the dumbest ideas I've ever heard," is a bit extreme. The reason cities are looking to offer muni-WiFi is because they don't feel adequately served by companies like Verizon. However, Seidenberg's complete lack of interest in what customers actually want becomes abundantly clear a bit later when he says: "Why in the world would you think your (cell) phone would work in your house? The customer has come to expect so much. They want it to work in the elevator; they want it to work in the basement." This from the CEO of the company who's own subsidiary has been running a national mobile phone service ad campaign with the slogan "Can You Hear Me Now?" telling everyone that they should expect their mobile phones to work everywhere.