41% Of People Forget To Send In Rebate Coupons
from the exactly-what-they-want dept
This probably won't surprise many people, but the reason why all of those "rebate" programs work is because lots of people never even bother to send in the rebate information to get their money back. So, they buy based on the lowered "rebate" price, but actually pay much more. Combined with rebate programs that do everything possible (delays, random reasons for denying rebates, etc) to make sure you don't get your money, and the rebate business seems to be a fairly lucrative one.