Patenting Upselling

from the stop-it-now...-please dept

As his Priceline stock continues to tank, it's good to see Jay Walker is out there continuing to make money off of ridiculous patents. The latest is his company called Retail DNA which apparently has a patent on the concept of the "upsell". So, all the upselling that's happened for however many years has all been illegal? You would think that prior art would destroy this patent pretty quickly. Wait until he goes after some online retailers for their upselling attempts.

Reader Comments (rss)

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  1. identicon
    u2604ab, Oct 4th, 2000 @ 4:00pm


    I wish I owned a car dealership so that I could castrate that patent in court.

    reply to this | link to this | view in thread ]

  2. identicon
    Jon, Oct 4th, 2000 @ 4:00pm


    Who's asleep at the patent office? They ever heard of a Big Mac...oh and make it a super size.

    reply to this | link to this | view in thread ]

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