McNamara's Syndrome: Being Late To The Game On An Internet Meme

from the what,-you-hadn't-heard-of-it? dept

Last week, Network World columnist Paul McNamara had an amusing post about some jittery Circuit City execs who had demanded that all stores destroy copies of Mad Magazine, after it made fun of Circuit City. While, Circuit City actually showed it had a pretty decent sense of humor in apologizing for the trigger happy exec who demanded the destruction of the magazines, the situation gave McNamara a chance to mention The Streisand Effect -- the phrase I jokingly coined years back, which has recently become a somewhat commonly used phrase.

McNamara, though, hadn't heard of it before -- which isn't really that surprising. While the phrase is used here and there, it's still mostly known among a rather small group of folks. But, McNamara wanted to know if there was a similar phrase for not knowing an internet meme until after everyone else seemed to know about it. I sent him an email suggesting that he use his own name as part of it because, for example, Mike Godwin gets a lot more attention for Godwin's Law than I'll ever get for The Streisand Effect (and not least of which is because Godwin's Law is a lot more interesting). McNamara seems to have taken my suggestion, and declared that being late to the game on an internet meme should henceforth be called McNamara's Syndrome. I'm all for it. Now, if only Paul were to send a cease-and-desist letter to Techdirt for mentioning his name in this manner, then he'd be sure to get some attention for the phrase.


Reader Comments (rss)

(Flattened / Threaded)

  1.  
    identicon
    wasnt me!, Aug 22nd, 2008 @ 1:48am

    It seems CC managed to pull of a good comeback and were able to get spin the Streisand effect to there advantage. (well kind of)

    Nice to see there are still ppl with a sense of humor like Mr.McNamara's

     

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  2.  
    icon
    Chris Charabaruk (profile), Aug 22nd, 2008 @ 4:04am

    Be glad that you don't get much attention for it...

    I tell you, if I came up with a joke phrase about something, that later entered the jargon with serious usage as the Streisand Effect has seen, I'd be pretty depressed about it and the state of the world.

     

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  3.  
    identicon
    Peter Thomas, Aug 22nd, 2008 @ 4:37am

    Hey, just found this!...

    Guys, I've found all these videos and images online that say "All Your Base Belong To Us", it's hilarious!...

    (An example of self-infliction there)

     

    reply to this | link to this | view in thread ]

  4.  
    icon
    Lewis Baumstark (profile), Aug 22nd, 2008 @ 5:04am

    A little while back some friends and I started calling this phenomenon "memeory".

     

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  5.  
    identicon
    But..., Aug 22nd, 2008 @ 5:29am

    ...McNamara's Syndrome has been around for years...

     

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  6.  
    identicon
    Spongy McCheesedish, Aug 22nd, 2008 @ 5:51am

    I take it Ric Romero was unavailable for comment?

     

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  7.  
    identicon
    Anonymous Coward, Aug 22nd, 2008 @ 7:14am

    Re:

    So? Lou Gerrichs Disease existed long before Lou got it.

    This kinda thing happens all the time. It IS useful though in that you have phrase you can reference that many will know. Its a little quirky how our language is evolving.

     

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  8.  
    identicon
    Anonymous Coward, Aug 22nd, 2008 @ 7:14am

    Re:

    So? Lou Gerrichs Disease existed long before Lou got it.

    This kinda thing happens all the time. It IS useful though in that you have phrase you can reference that many will know. Its a little quirky how our language is evolving.

     

    reply to this | link to this | view in thread ]

  9.  
    identicon
    Anonymous Coward, Aug 22nd, 2008 @ 7:31am

    Re: Re:

    You, uhm, missed the joke.

     

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  10.  
    identicon
    Anonymous Coward, Aug 22nd, 2008 @ 7:38am

    You got that damned song stuck in my head now.

     

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  11.  
    identicon
    Anonymous Coward, Aug 22nd, 2008 @ 7:58am

    Re:

    You got that damned song stuck in my head now.

    Wait, what?

     

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  12.  
    identicon
    commonly used?, Aug 22nd, 2008 @ 8:15am

    Pretty much only used here. Constantly. To refer to fucking everything.

     

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  13.  
    identicon
    Donald, Aug 22nd, 2008 @ 9:14am

    refers to what now?

    Didn't think it refers to indiscriminate coitus ...

     

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  14.  
    identicon
    Rick Klau, Aug 22nd, 2008 @ 9:38am

    I am aware of all Internet traditions

    Related is this brilliant comment on a blog a few months back:

    http://www.balloon-juice.com/?p=10643

     

    reply to this | link to this | view in thread ]

  15.  
    identicon
    SomeGuy, Aug 22nd, 2008 @ 9:55am

    Re:

    Actually, I heard about it quite a while before I ever stumbled upon Techdirt. I wouldn't say it's commonly used, but it's out there.

     

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  16.  
    identicon
    another mike, Aug 22nd, 2008 @ 1:25pm

    teh fail

    i can haz meme?

    all your meme are belong to us. make your peace. hitler. where's your godwin now?!

     

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  17.  
    icon
    Chris Charabaruk (profile), Aug 22nd, 2008 @ 2:26pm

    Re: Hey, just found this!...

    Oh, hey there, Slowpoke!

    (Well, while we're on the topic of memes, it fits. :)

     

    reply to this | link to this | view in thread ]

  18.  
    identicon
    Cixelsid, Aug 23rd, 2008 @ 4:55pm

    Yikes!

    I actually do suffer from McNamara's Syndrome.

     

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  19.  
    identicon
    Lawrence D'Oliveiro, Aug 23rd, 2008 @ 6:39pm

    *Cough* "Arsenal!"

    In the old days, we called them catchphrases...

     

    reply to this | link to this | view in thread ]


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