EMI Threatens To Leave IFPI
from the change-your-strategy dept
Last November, we noted that the "under new management" major record label EMI was discussing the possibility of scaling back its support for the RIAA and the IFPI, after realizing that many of the group's actions were counter-productive and had helped lead EMI and the other record labels down the wrong path. The moment of awakening for EMI appears to have been Radiohead's experiment. Apparently, EMI is quite serious about this. Reader Jon notifies us that EMI has told the IFPI that it will leave the group at the end of March, if it doesn't shift its strategies towards helping the recording industry, rather than its current strategy, which has clearly not been working. Part of the proposal is that the IFPI merges with the RIAA, rather than having the two act as separate groups -- though, the two often do seem to work together. Either way, this could represent a huge step forward, as it appears that at least one of the major labels has finally realized what plenty of people have realized for nearly a decade: the strategy of focusing on protecting an obsolete business model while suing your biggest fans is more damaging than helpful. Getting EMI to pressure the industry to realign and rethink its strategies is a huge step forward -- even if it's happening about seven or eight years late.