Google Hoping Someone In Belgium Recognizes How The Internet Works
from the here,-let-us-show-you.... dept
However, today, they're contesting the second part of the order, requiring the company to post the entire text of the order on the front page of each site, without any commentary from Google. Google is claiming that this is unnecessary and disproportionate. Instead, they are simply linking to an online copy of the order -- which seems to make a lot more sense. The best coverage of this story, however, may come from search engine expert Danny Sullivan who spent some time talking to the Belgian industry association that's pushing this. He comes to the conclusion that they don't really understand what they're doing and they don't really understand the internet. He tried discussing it with them, but it seems to come back to the same ridiculous thinking we've come across before: jealousy. The newspapers are jealous that Google has created something that's useful. Even though it adds great value to their sites, they feel that Google should pay them to make their sites more useful. It's this kind of thinking that pretty much dooms them to obsolescence. Google can get by just fine without them. Whether or not they'll be able to survive without Google giving them traffic is, perhaps, a more important question.