The oldest scam in the book for eBay users is to simply sell something they don't have, and then just take the money and walk away. There have been various adjustments on this, but the basic concept is still the same, with the user being left holding the (empty) bag after it's done. It seems that Yahoo Japan is now trying to keep some of its pissed off users happy by paying the users who never received their purchases from an online jewelry store. It sounds like the store may have simply gone out of business, rather than scam users -- but you would think if that were the case that they still should have had the products they sold in stock to pass on to the buyers. However, even more interesting is Yahoo Japan's willingness to step in and pay back all the buyers who never received their jewelry. It's likely a very good move for loyalty purposes, but it makes you wonder if scammed users will end up feeling that they, too, are owed money after botched auctions.
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