We constantly recommend the new artists we work with to seriously consider giving away their music for free in the beginning. It's a great way to get the word out about your music in a powerful way. When someone becomes a fan of your music they WILL tell others about it, whether it's free or not. So in the beginning it's a great approach!
In the interview it was mentioned that JMT always looks for new ways to connect with fans. The fan-artist interaction model will become the GOLD STANDARD of the industry, if it hasn't already. In fact, we have a client here in Nashville that I assure you has plans of launching a new site that does that in a powerful new way. As we are allowed to release further information regarding this new company, we will be leaking it on our facebook, twitter and myspace pages FIRST before ANYTHING gets released to mainstream media, so stay tuned.
Benjamin Wade Inman
ZONG Music Partners LLC
Great article Gerd! You are on point my friend. While I'm very limited on what I can say, due to confidentiality agreements, I will point out that we are consulting with clients here in Nashville that are currently developing a platform very similar to your observations.
This new platform will, nonetheless, be a very powerful addition to the music industry and is designed to benefit both consumers and artists alike across all genres. By creating value for the consumer and reducing the margin of error for each artist, it will be the most relevant offering available in the marketplace today.
As we are able to release any additional info relating to this new platform, we will be posting on our twitter and facebook pages FIRST, prior to releasing ANYTHING to mainstream media, so stay tuned.