If google starts skewing the rank of my precious-though-unknown site I have to 1) live with that; 2) advertize a better search engine; or the best 3) improve my site so that more people find it useful. If a lot of people find it useful despite google's skewed results, these (lots of) people will discredit google's results.
So if the NYT, The Guardian, or Techdirt "disappear" from google, the impact of this on google's credibility will be proportional to the people angry with the disappearance. The credibility is google's to loose.
O MinC admite que a oficialização da cópia privada prevê uma remuneração compensatória aos detentores do direito autoral, que ainda deverá ser discutida e instituída por meio de uma lei específica.
can be roughly translated as
The Ministry of Culture admits that the officialization of the private copy entails a compensatory remuneration to the copyright holders, which should be discussed and implemented through a specific Act.
which is not impressive since it's common for the Brazilian laws to postpone the details to further laws. Notice that they first mentioned "decriminalization" of the private copy, which means that even having a copy of legally bought material is still illegal, before this "officialization" law comes into effect.
And it seems to me (I'm not a lawyer) that the "artistic mashups" are just the implementation of a fair use clause. My general impression is that this law, even if fully implemented, do not present any innovation but simply keeps up with international laws. To cover the ridiculous flaws of the current one.
Anyway, my point is that the "naked transparency" Lessig pointed to seems to be equivalent to a "full disclosure" of bloggers. And despite I'm up for transparency and against this level of disclosure I don't know how to conciliate them.
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