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michaelg’s Techdirt Profile

michaelg

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  • Jul 12th, 2011 @ 2:50am

    Re: Mcdonalds instore autopics

    Digital technologies have ramifications and consequences which have the potential to undermine the status quo particularly in relationship between public and private domain[s]. The ongoing evolution enables and makes possible new ways to access process and interpret data - and new ways of seeing (pacÚ John Berger) - as is the case of McDonald. In itself, digital technology is neutral; it is neither good or bad; the boundaries between the public and private is now a constantly shifting dynamic; you could say 'leaky'. You might also infer that Apple's introduction of a new innovative form of retail environment has effectively made possible a new range of unforeseen and unanticipated options.

    My recommendation, given that MacDonald appears not to have anticipated or possibly understood the ensuring furore or consequences of his actions; coupled with the fact that no harm appears to have been done, is that this should be taken as an opportunity to examine and analyse what has happened and take a careful and measured approach to analysing this event.

    Macdonald clearly is a creative individual, who "dislikes walking beaten paths" for which he should not be penalised. It is possible that perhaps he has done American Society a favour. As a European I am, on the whole against instant ill-thought out reactions to events such as this; the baby gets thrown out with the bathwater.

  • Jul 12th, 2011 @ 2:50am

    Re: Mcdonalds instore autopics

    Digital technologies have ramifications and consequences which have the potential to undermine the status quo particularly in relationship between public and private domain[s]. The ongoing evolution enables and makes possible new ways to access process and interpret data - and new ways of seeing (pacÚ John Berger) - as is the case of McDonald. In itself, digital technology is neutral; it is neither good or bad; the boundaries between the public and private is now a constantly shifting dynamic; you could say 'leaky'. You might also infer that Apple's introduction of a new innovative form of retail environment has effectively made possible a new range of unforeseen and unanticipated options.

    My recommendation, given that MacDonald appears not to have anticipated or possibly understood the ensuring furore or consequences of his actions; coupled with the fact that no harm appears to have been done, is that this should be taken as an opportunity to examine and analyse what has happened and take a careful and measured approach to analysing this event.

    Macdonald clearly is a creative individual, who "dislikes walking beaten paths" for which he should not be penalised. It is possible that perhaps he has done American Society a favour. As a European I am, on the whole against instant ill-thought out reactions to events such as this; the baby gets thrown out with the bathwater.