I'm so getting my cousin a Mike Masnick action figure for Christmas.
"MIKE MASNICK ACTION HERO TOY! With realistic sound effects--'Piracy can be combated by putting forth smart business practices, not through litigation!' And with realistic, hunched over, writing action! Comes with laptop and smartphone accessories! BUY YOURS TODAY."
I know sometimes when I'm alone in my apartment I like to turn the lights down low, maybe light some incense and just think about the proper way to treat intellectual property in relation to content creation and distribution in the interconnected age of today.
Oh definitely. If someone approached me with an iPhone project that I thought wasn't just some budget-dodging that should be shot on a higher quality DV cam, I would jump on it in a second. That's the first thing they teach you in film school. Don't shoot with the highest quality cam for the sake of shooting on the highest quality cam, choose a camera that will properly tell your story.
Oh, definitely, I've actually written a paper on how ridiculous it is that Cloverfield was shot in HD on a 4000 dollar camera. Even so, I think that would work better as an episodic, maybe web-only release. Watching a feature like that in a theater would be a waste of the theater space and the jarring effect of watching video like that shown on a huge screen where you usually watch crisp, well-taken images would be a lot more than you might think.
And yeah, that video was pretty cool, but those extremely heavy filters were covering up shoddy imagers, lack of exposure/focus control, the kinds of things you'd get with a DSLR. Cool gimmick, but god I hope it doesn't amount to a feature.
DSLRs are one thing--they're freaking awesome and once there's a couple major issues with them they will flat-out become the standard for high-quality video capture. But the idea of any major production shot on an iPhone or any other auto-everything device gives me the willies.