For years, we've scolded ICANN for its bizarre policies
when it came to new top level domains (TLD) (the things like .com, .net, .org, .biz, .info etc.). For the most part, the whole process seemed like a big money grab, where each new TLD was being introduced not because of any need
, but because it would generate extra cash. Take, for example, the creation
of the .jobs domain. It's designed to be the place where people can go to find job openings for a company. As if it wasn't easy enough to either go to the site directly and look for the "jobs" link, or to do a quick Google search (though, we must admit to an adolescent snicker, when someone recently pointed out that RIM had amazingly signed up for the unfortunately named rim.jobs
On the whole, though, there seemed to be no legitimate reason for dribbling out TLDs in this manner. If the world needed more TLDs, why not open
the process up entirely, and let people use whatever TLD made the most sense. Last year, it looked like it was making a step in that direction, by announcing plans to offer such generic TLDs
, but at the astronomical price of somewhere between $100,000 and $500,000. So, once again, it was all about the money grab, rather than anything useful.
However, with overwhelming opposition
to the idea of super high priced generic TLDs, ICANN has delayed the entire project
and some are wondering if ICANN should drop the idea entirely
. Personally, it still seems like the real plan should be not to do away with generic TLDs entirely, but to just open up the system, so that any TLD can be used, but that you can register for one at the regular domain price, rather than one that's many orders of magnitude higher.