stories about: "a&p"
by Mike Masnick
Mon, Aug 16th 2010 6:53pm
Two supermarkets based in the northeast are involved in a legal dispute after one of them, Stop & Shop, put out an advertisement with the tagline "Save More Every Time You Shop." Competing market A&P (which few people remember actually stands for The Great Atlantic & Pacific Tea Company) is complaining that it's false advertising to say that you'll save every time. While I generally tend to have a problem with false advertising claims, you do have to wonder if a throwaway line like the one here actually leads anyone to believe that "every time" they go to this one store, they'll save money. A&P does have a few more specific claims about the details of the ads, which show two shoppers who apparently saved a certain amount compared to the same items bought at a nearby A&P (including the fact that they have no records of bills in the amount in question at the local shops on the days the comparison was supposedly made). Those might have a bit more sway, but it seems like a silly tagline is unlikely to really lead to any actual harm in terms of people believing it to be true.
by Mike Masnick
Thu, Aug 30th 2007 10:05am
from the nice-work,-Streisand dept
Well, here's an interesting variation on the Streisand Effect. Apparently, the well known supermarket in the northeastern US, A&P, recently fired two young brothers who worked at the grocery store for making a satirical gangsta rap video about the produce section of a supermarket. The brothers never actually mention A&P in the video, which is clearly just parodying typical gangsta rap videos, but the company now says that it's going to sue the brothers for a million dollars for defamation. Of course, in doing so, they've now made it so that a lot more people will both see the video and associate it with A&P. Before this, it's unlikely most people would have known that it was filmed in an A&P. But, now that they're suing... everyone will know and a lot more people will see it. It's hard to see how that's beneficial to anyone. In the meantime, the video remains up on YouTube: