Congress Has No Idea How The FCC's Cable Box Reform Plan Works, Conyers, Goodlatte Compare Effort To 'Popcorn Time'

from the not-very-good-at-my-job dept

As we've been discussing, the FCC is cooking up a plan to bring much-needed competition to the cable set top box market. As a fact sheet being circulated by the agency (pdf) notes, the FCC hopes to force cable operators to offer their existing cable lineups to third party hardware -- without the need of a pesky CableCARD. This would obviously disrupt the $21 billion in annual, captive set top rental fees enjoyed by the industry, and the competitive set top box market that emerges would likely drive more users than ever to alternative streaming options.

As such, the cable industry has been having a monumental hissy fit. This has ranged from threatening lawsuits to publishing an absolute ocean of misleading editorials in news outets nationwide, claiming the FCC's plan would destroy consumer privacy, increase piracy, hurt programming diversity, and make little children cry.

Not too surprisingly, the cable and entertainment industry has now gotten some members of Congress to contribute to the hysteria. Note that the FCC's proposal makes it abundantly clear that under the proposal, a cable provider can "determine the content protection systems it deems sufficient to prevent theft and misuse, and will not impede the introduction of new content protection systems." Yet in a letter sent to the FCC this week, Representatives Bob Goodlatte and John Conyers say creators have "shared concerns" that the FCC's plan will lead us down the road to rampant piracy. You know, like Popcorn Time:
"As Members of the House Judiciary Committee, which oversees our nation's copyright laws, we recognize the harm the American economy caused by the theft of copyrighted works. Creators have shared concerns that under the FCC's proposed rule, future set-top boxes or their replacements could purposely be designed to distribute pirated content obtained from sources that primarily offer stolen content. For example. apps such as Popcorn Time that focus on providing access to piratical content have tried to match the form and ease of use of legitimate apps to mark the theft of copyrighted content. Creators are legitimately worried about the prospect that future set top boxes, or their functional equivalents, could incorporate apps such as Popcorn Time or its functionality, or otherwise lead to the unauthorized distribution of copyrighted works."
From the letter it's pretty clear the Representatives -- and the "creators" expressing their worry -- don't actually understand what the FCC is trying to do. Conyers and Goodlatte throw Popcorn Time into the mix seemingly at random, given the FCC's proposal has absolutely nothing to do with the app.

For better or worse, under the FCC's proposal nothing about copy protection will actually change. Users will still pay the cable industry for service, those users will just be able to access that same programming on hardware from the likes of TiVO, Google, Amazon, whose hardware will already be in most consumer homes. And while these devices are more open than cable boxes, it's bizarre to suggest this shift results in some kind of piracy free for all. In fact, having more open set top boxes not ensconced by the cable industry's walled garden approach will present consumers with access to more legitimate streaming content sources than ever before. That's what the cable industry is actually worried about.

The piracy bogeyman was also recently trotted out in an editorial by "The Walking Dead" Producer Gale Anne Hurd, who tried to argue that making the set top box market more open and competitive would only drive users to pirated content because hey -- a more open device might actually include a browser and access to the actual Internet. That's again missing the forest for the trees on an absolutely mammoth scale, ignoring that open platforms and an exponential explosion in access to streaming services means more ways to access her content legitimately than ever before.

Again, it's not clear if the people yelling about piracy just don't understand how this all works and are just being "informed" by the wrong people, or if they're intentionally aiding the cable industry and mis-characterizing what the FCC is planning (probably a combination of both). But make no mistake: the TV industry's opposition to set top box reform has nothing to do with being worried about piracy, diversity, security, or the welfare of puppies -- and everything to do with protecting a stagnant industry from market evolution and lost revenue.

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  • identicon
    Anonymous Coward, 4 May 2016 @ 6:30am

    isn't this typical of all politicians? they know fuck all about a particular topic but kick up so loud it makes people think they do know and will do whatever is necessary to make it right!

    reply to this | link to this | view in chronology ]

    • identicon
      Anonymous Coward, 4 May 2016 @ 6:45am

      Re:

      In politics, those who act most like two year olds and scream until they get their way have the most influence; whether they are politicians, or those seeking to influence politicians.

      reply to this | link to this | view in chronology ]

    • identicon
      Anonymous Coward, 4 May 2016 @ 12:38pm

      Re:

      I'm surprised they didn't throw in child pornography as well.

      reply to this | link to this | view in chronology ]

  • icon
    DannyB (profile), 4 May 2016 @ 6:31am

    It's not Congress' job to understand things

    Congress does not need to understand reality or how things work.

    Understanding how things work is someone else's job.

    Congress job is to accept lobbyist's money, let them write new laws, and then to pass those laws without bothering to read them first, and possibly not even to bother attending a session of congress to do the actual act of voting in person.

    reply to this | link to this | view in chronology ]

  • icon
    Capt ICE Enforcer (profile), 4 May 2016 @ 6:45am

    McDonalds

    You know, these days I truly believe that the lawmakers are bribed err swayed by offering them a free meal at McDonalds. With $21,000,000,000.00 per year at stake. That is a whole lot of kids meals that the cable industry can use to get this turned off.

    reply to this | link to this | view in chronology ]

  • icon
    Capt ICE Enforcer (profile), 4 May 2016 @ 6:50am

    Compete

    If only someone would compete against the evils of Popcorn time. You know, like offer high quality movies that people actually want to watch at a rate and ease that people want to do it. But heck, what do I know.

    reply to this | link to this | view in chronology ]

    • icon
      DannyB (profile), 4 May 2016 @ 7:50am

      Re: Compete

      Do you realize what kind of crazy talk that is? The very idea of it. Hollywood providing what people want for a price they are willing to pay?

      That would be like suggesting that Netflix, or Amazon or Hulu or HBO be offered at a price, which allows making a profit while selling at a price people are willing to pay.

      Even crazier would be the insane notion that Hollywood would make their product appealing. Like ditching the unskippable commercials for movies that were released 10 years ago. The insane and untrue FIB warnings.

      Such a thing would prevent Popcorn Time from ever appearing in the first place.

      But back to the topic, imagine if you could get set top boxes to have real competition. Light a fire of innovation under set top boxes. Easier to use. Easier to set up. Cheap enough to own.

      But Hollywood can't let go of controlling everything, even if would mean opening the floodgates of legal, paid online streaming.

      reply to this | link to this | view in chronology ]

  • icon
    Capt ICE Enforcer (profile), 4 May 2016 @ 6:53am

    Baffled

    What does comment as signed out mean with the checkmark next to my name mean... Is Techdirt wanting me to call myself signed out?

    V/R
    Signed Out, (Formerly known as Capt ICE Enforcer)

    reply to this | link to this | view in chronology ]

    • icon
      PaulT (profile), 4 May 2016 @ 7:01am

      Re: Baffled

      Presumably, it's to ease the load on their login server as the usual idiots try frantically spamming with anonymous comments to pretend others agree with them. Give them a checkbox instead of stopping and starting login sessions, it's easier.

      reply to this | link to this | view in chronology ]

  • icon
    PaulT (profile), 4 May 2016 @ 6:58am

    They are correct, in the sense that it's an innovation that is being blocked because some people are trying to protect their old way of doing things even as it crumbles beneath them.

    In every other sense it's an idiotic comparison, of course, but again that's typical. As we always see, if one side screams "piracy" loudly enough, politicians are happy to remove the rights and benefits of everyone else to protect them. The screams don't have to be logical or even based in reality, they just have to be louder and backed with more lobbying.

    reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 4 May 2016 @ 7:18am

    Comparing this to Popcorntime and using piracy as the main example of why that program was so popular is completely missing the point. People didn't care if the content was pirated or legit, but rather that it presented wider availability of popular titles in an easy to digest format and didn't make people jump through infinite hoops to watch something.

    That's something that should be strived for, not shunned.
    If that's the sort of thing opening up set top boxes will bring it should be supported and embraced, because it will make piracy go down.

    But this isn't really about piracy... Anyone who isn't paid to think otherwise can see that.

    reply to this | link to this | view in chronology ]

    • icon
      PaulT (profile), 4 May 2016 @ 7:56am

      Re:

      "People didn't care if the content was pirated or legit"

      Never have, never will. If the option to pay is there, most (but obviously not all) will take the opportunity if it's there at a reasonable amount of time and effort. If not, and there's a less than legal option available? Why not?

      Always been the way, from pirate radio stations and VHS tapes to the guy who comes into work with a hard drive full of dodgy content. It's usually about accessibility, not just price. Lots of people don't care whether the film's pirated if they're being told it'll take 6 months to get to be allowed to pay too much for it.

      reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 4 May 2016 @ 7:31am

    For example. apps such as Popcorn Time that focus on providing access to piratical content have surpassed the form and ease of use of legitimate apps to mark the theft of copyrighted content.


    FTFY.

    reply to this | link to this | view in chronology ]

  • icon
    Ninja (profile), 4 May 2016 @ 7:35am

    Interestingly this could actually bring back some of the appeal of cable and maybe help curb cord cutting. It's incredibly how the legacy/established players tend to shot their own feet every time.

    reply to this | link to this | view in chronology ]

    • icon
      DannyB (profile), 4 May 2016 @ 7:55am

      Re:

      It's in their DNA to shoot themselves in the foot. They eventually come around. After it is too late and everything has changed around them.

      reply to this | link to this | view in chronology ]

    • identicon
      Anonymous Coward, 4 May 2016 @ 8:01am

      Re:

      Exactly. The companies may not realise it, but FCC is actually saving them. Personally, i'd wish they'd just stay out of it and let the market finish them off.

      reply to this | link to this | view in chronology ]

    • icon
      morganwick (profile), 4 May 2016 @ 11:11pm

      Re:

      It would do so, however, by taking a big step down the road to decentralizing linear television, potentially giving the content providers primacy instead of the cable company, even as the cable company remains who you pay for service: http://www.morganwick.com/2016/01/the-cable-industrys-fight-to-define-what-the-video-revolution-is-r eally-about/ That would start people thinking about why TV isn't a la carte, and potentially lead to more companies thinking about going over-the-top and breaking up the cable bundle. Of course, the FCC's proposal may preclude exactly the sort of "innovative interfaces" that would lead to this, since it requires preserving the outdated notion of a "channel lineup", but it's not quite clear.

      reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 4 May 2016 @ 7:39am

    Because...

    ...you could never hook a computer up to a television set before, or anything.

    reply to this | link to this | view in chronology ]

    • icon
      PaulT (profile), 4 May 2016 @ 7:52am

      Re: Because...

      That was the silliest thing about the last article on this. "But... set top boxes could be used to pirate while connected to a TV!". Erm, how is that different from other devices already there?

      reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 4 May 2016 @ 7:59am

    Cable companies already let you view Live TV in a browser, how is this any different?

    reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 4 May 2016 @ 8:01am

    I'm interested in 1 channel mostly Fox Sports that shows my baseball games. It's locked up to either the cable or satellite providers. There's no legal way for me to watch that one channel unless I purchase an overpriced, bloated tv package from them. I'd gladly pay $5-10 a month just for access to that one channel so I could stream the games. Since I can't I stream it from those bad sites.

    reply to this | link to this | view in chronology ]

  • identicon
    Glorious leader, 4 May 2016 @ 8:33am

    Live from inside the brain of a vulture...

    On the behalf of those who are your betters, namely your leaders and those why who have some extra millions to contribute, I would like to make an address to some of your insane accusations.

    1.) Innovation: Billions are spent on innovation. Every day our researchers come up with new ways to pull your money out of your pockets and into our fat bank accounts. Oh yes we have more money than anyone could ever spend, but we just like all those zeroes. And since you are so much for innovation and that it should be rewarded, we only get what we deserve.

    2.) Prosperity: We are so filthy rich now that we have a lot of the richest people in the world. You should be thankful since we pull the average up by a great deal in America. We pull the load from all you lazy peasants and all you can do is to make it harder for us? Where is the justice in that?

    3.) Content: You will watch what we tell you to watch (or we will sue your ass). Besides there are so much content that you couldn't possibly consume it all in a lifetime.
    So what if it is not the content you want... Watch it anyway, we are just broadening your horizon and again we only get complaints.... it is just unfair. Besides that, you really should be working to earn us money instead of sitting on your ass watching movies... while still paying for it of course.

    4.) DRM: Our side business needs to make money as well.

    5.) Copyright: We deserve to get money from another mans work for 120 years. I don't see why not and besides you are just filthy pirates so what do we care.

    With these sane and reasonable explanations, I think this discussion has now come to an end. Please refrain from ever expressing yourself negatively against our industry again (or we will sue your ass).

    Sincerely
    Mr. F. Cat
    Glorious leader

    reply to this | link to this | view in chronology ]

  • identicon
    WhatsInaNameAnyway, 4 May 2016 @ 9:06am

    It's an admission that device fees are bread and butter

    I get it...

    TV connects to cable/satellite box can view from their distribution platform. = monthly fee for box.

    SmartTV has a cablecard, can view without the cable box from their distribution platform = monthly fee for cablecard

    Non Smart TV without a cablecard has an HDMI stick can view content but not from their distribution platform = No monthly fee, because they won't let it touch their distribution platform.

    reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 4 May 2016 @ 9:07am

    You'd think the Republicans would care about the "free market", wouldn't you?

    reply to this | link to this | view in chronology ]

  • icon
    Hephaestus (profile), 4 May 2016 @ 9:10am

    You forgot ...

    destroy consumer privacy, increase piracy, hurt programming diversity, and make little children cry ...

    make you less safe, lead to terrorism, cause global warming, earth quakes, typhoons, and kill puppies and kittens.

    reply to this | link to this | view in chronology ]

  • identicon
    Chris Brand, 4 May 2016 @ 9:46am

    Freudian slip ?

    Did he really say "we recognize the harm the American economy caused by the theft of copyrighted works" ?

    ...from the public domain, presumably.

    reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 4 May 2016 @ 11:23am

    These sort of things are great to see which people have spit on their oaths for large cash bribes

    reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 4 May 2016 @ 1:27pm

    The gist I get from the overall proposal

    is that they view the cable box as a multi-vpn gateway. To accomplish this they are making a call out to the various players and plan a grand chorus of Kum-by-ya.

    Terminating multiple commercial virtual networks at the CPE isn't fundamentally that big of a deal. Trying to do it while the Cable Cabal is still in both carrier and content markets is a recipe for disaster. I'm not saying it isn't technically a good idea, or that the intention is wrong. I understand the desire to spec out a pipe that everybody agrees on. There are already systems that do this. It is a good thing.

    But you have to consider that the Cable networks are designed to conflict with open architectures. This was done intentionally to prevent any kind of evolution into a non-monopoly market. What the FCC is asking for will break networks. The Cable Cabal planned ahead to make sure that it would.

    So there will be NO open standard coming out of this. It will be a giraffe. (horse designed by committee)It will add more unnecessary entropy, resulting in more security and privacy problems for no significant market growth. (Read as: it will piss off the public more, not satiate them)

    If you want open standards based CPE, you have to remove the motivation behind proprietary CPE. And the way you do that is by separating the content from the carriers, in the same basic fashion that Glass Steagall separated banks from insurance. The cable companies have to want more traffic IN GENERAL, not just more traffic that ONLY they profit from.

    You cannot fix this without breaking them up. Content or Carrier. Pick ONE.

    reply to this | link to this | view in chronology ]

  • identicon
    Anonymous Coward, 4 May 2016 @ 3:06pm

    Why is it that these two leaders think of me as a "consumer" instead of a "citizen?"

    reply to this | link to this | view in chronology ]

  • icon
    Whatever (profile), 4 May 2016 @ 8:25pm

    It would be a great story if your context wasn't so wrong. Streaming boxes and streaming are pretty key in the game here.

    While you or I might be tech savvy enough to know the difference between legal and illegal streaming, many consumers are not. So often enough streaming boxes are sold with apps on them that permit and even encourage pirated feeds and pirated content. Moreover, retailers (especially when you get to a more "mom and pop" level) use the free access to this content as the selling point. In Asia, these boxes are very popular, and almost always sold on the pretense of lots of free movies and sports.

    Consumers offered the choice between "pay for your content" and "get the same content FREE!" will choose the free option without knowing why it's free.

    Now, the second part of your assertions that is wrong is this:

    ". In fact, having more open set top boxes not ensconced by the cable industry's walled garden approach will present consumers with access to more legitimate streaming content sources than ever before. That's what the cable industry is actually worried about. "

    Legitimate streaming source (ie, paid membership / pay per view) is not a negative for them. When you consider that many of the big cable / sat players are also the content producers and profit from these arrangements, the negative factor isn't there as you suggest. Legal streaming as a source doesn't worry anyone, it's in fact a good mix of the business model that allows people to act like they cut the cord, pay more for higher speed internet access. and then pay monthly fees to access the content anyway.

    The real issue is putting questionable or even totally illegal sources on an equal footing and equal appearance to the legal offering.

    Imagine (for smokers) if your local store had two displays, one with the brand you smoke for sale with taxes paid and all the rest, and next to it a similar untaxed version (perhaps made with floor sweepings instead) for half the price. Unless explained, the consummer is likely to choose the cheaper option, unless they are clearly aware. Equal footing means equal product as far as the consumer can tell.

    The proof? 12 million plus people have signed up for Hulu. The "cut the cord" by paying the man more directly. The owners overall aren't displeased.

    reply to this | link to this | view in chronology ]

    • icon
      John Fenderson (profile), 5 May 2016 @ 6:02am

      Re:

      "Legitimate streaming source (ie, paid membership / pay per view) is not a negative for them."

      I agree. The problem is that they obviously don't, judging by their entire track record on this subject.

      But none of this actually has anything to do with the cable box issue at all.

      reply to this | link to this | view in chronology ]

    • identicon
      Anonymous Coward, 5 May 2016 @ 6:21am

      Re: illegal sources on an equal footing and equal appearance to the legal offering

      At what point did the carrier gain the authority or capability to distinguish for the consumer what is or isn't illegal content?

      Regardless of how you implement any such policy, to do so would mean that the carrier would have to evaluate (surveille) ALL content going to the CPE. Otherwise how would they tell whether it was illegal or not?

      Copyright does not trump the 4th amendment. Endowing the carrier with any such regulatory authority either actively, or through neglect is/has granted them agency of state.

      While some companies have implemented minimalist approaches to DMCA, others have regarded all speech on their wires as their own property rather than the property of the original composer.

      The only difference between line rate sampling of HTTP for marketing profiles, and copying the actual web pages themselves and having a human being create the profile is the amount of RAM and labor required.

      Technically each transmission from router to router is a copy/delete cycle. So sampling at line rate, IS making a copy. The whole network is one big copy machine. The fact that it is a copy/delete cycle is ignored by everyone but the IOS developers because it is logically irrelevant when acting solely as a carrier. But they aren't acting SOLELY as carriers anymore!

      So apparently it is the time to put away the assumption that a datagram is a transmission rather than a copy. YES, the act of switching datagrams IS copying. Which means that ALL carriers are creating unlicensed copies of copyrighted content owned by companies they do not know, and have no business with, and are doing it for profit. That is by definition infringement. And yes, technically, it makes all backbone Internet networks criminal enterprises.

      From there, the only question is: "What terms the content owner authorizes the carrier to copy that data?"

      This question was ignored legally in the original protocol designs out of practicality and consideration for transmission overhead. Now it is ignored to facilitate the commission of corporate crimes, en-mass, for profit.

      This is a failure of both the IETF and the various lawmaking bodies. It has been 20 years. There has still been no integration of transmission protocol and the UCC. The Cable Cabal has taken advantage of that, and assumed a position of tyranny atop the good graces of millions of collaborating productive people. It is getting progressively more intrusive, and people are getting pissed off.

      So the Cable Cabal commits copyright infringement billions of times a day, and we are supposed to give a shit about THEIR copy protection schemes?

      Maybe fix THAT first?

      reply to this | link to this | view in chronology ]

  • icon
    dakre (profile), 6 May 2016 @ 7:21am

    ISP Modems

    Lets just get rid of third party modems while we're at it, because they must be causing rampant piracy too...I think my smart TV must be pirating too, because it's too smart. Let's ban that next.

    reply to this | link to this | view in chronology ]

  • identicon
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    glucoblock capsule green world

    Thanks for the information, Very useful
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    reply to this | link to this | view in chronology ]


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