Larry Lessig is thinking big (as per usual) and taking a "moonshot." Today he announced
the launch of the MAYDAY Citizens' SuperPAC
, in which he's hoping to crowdfund $1 million to help elect people to Congress who will help reform the political system to try to take money out of politics -- basically a SuperPAC to end all SuperPACs. This project has an interesting twist on traditional crowdfunding: nothing will happen if the goal isn't met, but if it is, then two interesting things will happen: a matching donation and a second round, seeking $5 million:
We’ve structured this as a series of matched-contingent goals. We’ve got to raise $1 million in 30 days; if we do, we’ll get that $1 million matched. Then we’ve got to raise $5 million in 30 days; if we do, we’ll get that $5 million matched as well. If both challenges are successful, then we’ll have the money we need to compete in 5 races in 2014. Based on those results, we’ll launch a (much much) bigger effort in 2016 — big enough to win.
The ultimate aim is to spend enough to win a majority in Congress committed to fundamental reform by 2016. We’ve spent the last year gaming out how much that would cost. I think it is feasible and possible — if we can take these first steps successfully now.
Lessig has put together a video explaining all this as well:
This whole thing is wildly ambitious, which means it has a high likelihood of failure -- but if it succeeds, think of the impact it could have. If you're an American citizen, you can contribute here
and help see if this moonshot is possible.