by Mike Masnick
Fri, Jun 7th 2013 12:40pm
There's been plenty of talk about how social media -- and specifically tools like Twitter and Facebook -- have been useful in organizing various protests around the world, but it's interesting to see how other popular tools are being used as well. For example, with the huge protests in Turkey, some of the protesters are using IndieGogo to finance a full-page ad in the NY Times to tell their story to the world. And it worked. Within a day, they'd raised the amount and it's continued to rise since then (and there are still weeks left). The NY Times has already accepted the ad as well. This strikes me as fascinating on a number of levels, because crowdfunding is just a different kind of platform -- and while most people just focus on its uses for buying products -- one of the key features is how it actually builds a community around the project in question. And, as such, you can see how it can also be such a powerful tool for building further community and support around a political campaign of sorts.
If you liked this post, you may also be interested in...