HideTechdirt is off for the long weekend! We'll be back with our regular posts tomorrow.
HideTechdirt is off for the long weekend! We'll be back with our regular posts tomorrow.

Once Again, Convenience Trumps Free, As Few People Pirate Arrested Development

from the over-and-over-and-over-again dept

We've pointed out over and over and over again for years that for many people (certainly not all, but enough to make a huge difference) convenience trumps free when it comes to getting content. The latest example of this in action is the fact that way fewer people downloaded the new Arrested Development from unauthorized sources than other similarly hyped TV shows. As you probably know, the new Arrested Development was released via Netflix, rather than TV, and all episodes were immediately available. Unlike other TV shows that are tied to cable and hardly available online at all, Arrested Development was easy to watch online for those who had a Netflix account (which also doesn't require additional fees to watch the show if you already have a subscription).

So: it was available online, easy to watch, no marginal cost (if you had the subscription) and available on multiple platforms without limitation (i.e. no "you must watch within 24 hours").

The bizarre thing is that so many of the efforts by the entertainment industry seem to be designed to make things less convenient. They don't make it available online. They require you to have a cable account. They have added costs per episode or show. There are requirements about how long you have to watch it. And then they wonder why there's so much infringement?

If you offer a good product, that focuses on access and convenience, people are clearly willing to pay. This has been the lesson for well over a decade. It's amazing that it still needs to be repeated.

Filed Under: access, arrested development, convenience, copyright, infringement
Companies: netflix


Reader Comments

Subscribe: RSS

View by: Time | Thread


  1. icon
    PaulT (profile), 5 Jun 2013 @ 12:40am

    Re: Re: Re: Re: Re: But....the numbers

    Hey, no problem. I tend to find that nobody here has a real issue with dissenting voices as long as they're based on logic and fact and not used as some kind of personal attack (all things the ACs and OOTB consistently fail to do). Polite insight is always welcome.

    I do agree to some extent with what you're saying, I just happen to think it's not one of the important issues to consider here. But, your opinion is equally valid, and thanks for stating it.

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here



Subscribe to the Techdirt Daily newsletter




Comment Options:

  • Use markdown for basic formatting. (HTML is not supported.)
  • Remember name/email/url (set a cookie)

Follow Techdirt
Special Affiliate Offer

Advertisement
Report this ad  |  Hide Techdirt ads
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Chat
Advertisement
Report this ad  |  Hide Techdirt ads
Recent Stories
Advertisement
Report this ad  |  Hide Techdirt ads

Close

Email This

This feature is only available to registered users. Register or sign in to use it.