Business Models

by Mike Masnick

Filed Under:
business models, crowdfunding


$274 Million Raised Via Kickstarter In 2012

from the not-bad-at-all dept

You may remember that, at the beginning of 2012, there were some predictions that Kickstarter might possibly help fund over $150 million that year, up from about $80 million in 2011. Turns out that estimate was way low. Kickstarter projects actually brought in $274 million on $319 million in pledges.
A lot of folks are focused on that $319 million, but it seems like the $274 million is more interesting. You can see the breakdown of pledges as well, showing how it covers a variety of different areas:
It seems notable that some of the areas with the most funding are the ones we're often told are struggling the most with new business models. Kickstarter is clearly not "the" new business model (because there isn't just one), but it shows that there are solutions out there, and likely will be many more on the way, even as Kickstarter itself continues to grow.

Reader Comments

Subscribe: RSS

View by: Time | Thread

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Use markdown for basic formatting. HTML is no longer supported.
  Save me a cookie
Follow Techdirt
Techdirt Gear
Shop Now: I Invented Email
Report this ad  |  Hide Techdirt ads
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Chat
Report this ad  |  Hide Techdirt ads
Recent Stories


Email This

This feature is only available to registered users. Register or sign in to use it.