And... Jonathan Coulton Crowdsourcing A Piece Of His Next Tour As Well

from the a-growing-trend dept

It would appear that crowdsourcing concerts is suddenly becoming quite popular. Just as we wrote about Andrew Bird crowdsourcing his new South American tour via Songkick, someone points out that Jonathan Coulton (who has experimented with crowdsourcing shows in the past using Eventful), just announced a similar effort via a new ticketing site called BringTheGig. BringTheGig has a slightly different feature set, which is also interesting. The first group of people to pledge to bring a concert to the area (providing enough support to make the show happen) can actually then get their money back if the show itself turns out to be really big. So, this gives incentives for fans to sign up early and to tell all their friends about it.
Here’s how it works. There are 40 funder slots available – basically 40 tickets that go on sale in advance of the rest of them. After two weeks (or sooner), these slots will theoretically be filled, and the rest of the tickets will go on sale. If you are one of these first 40 people, you get your money back if we get more than 160 people to come to the show.

It’s a pretty cool idea I think: get a core of fans to cover what you need to make the show happen, and then incentivize those to spread the word
There are other similar sites, like GigFunder, and Eventful's "Demand It!" feature is still around as well. Songkick's Detour platform also has similar incentives, but through a very different mechanism. Given all this activity, I'm hopeful that we'll start seeing more innovative ways to make live shows more efficient and effective, while also creating new ways for artists to connect with fans and to help fans spread the word about their favorite artists. It seems like a real opportunity that is only just now being explored more deeply.
Hide this

Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.

Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.

While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.

–The Techdirt Team

Filed Under: concerts, crowdsourcing, jonathan coulton, tours
Companies: bringthegig, eventful, gigfunders, songkick


Reader Comments

Subscribe: RSS

View by: Time | Thread


  1. identicon
    Anonymous Coward, 23 Oct 2012 @ 11:26pm

    Re: Re: So those in early get to go for free...

    Actually, I think both of us get the point - but you are missing the implications. The other 160 in theory pay more to coer the first 40 (who get a refund). That is almost a ponzi scheme.

    It's classic "CwF" stuff, because it depends on some people to pay more in order to support others getting something for free.

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here



Subscribe to the Techdirt Daily newsletter




Comment Options:

  • Use markdown. Use plain text.
  • Make this the First Word or Last Word. No thanks. (get credits or sign in to see balance)    
  • Remember name/email/url (set a cookie)

Follow Techdirt
Sponsored Promotion
Public Money, Public Code - Sign The Open Letter at publiccode.eu
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Chat
Recent Stories

This site, like most other sites on the web, uses cookies. For more information, see our privacy policy. Got it
Close

Email This

This feature is only available to registered users. Register or sign in to use it.