Craigslist Quietly Begins Testing The Feature It Sued PadMapper For Adding
from the market-research? dept
So that makes the following story all the more interesting. You may recall that Craigslist has gotten itself into an unfortunate and petty legal spat with the site PadMapper, because PadMapper dared to make Craigslist more useful, in part by putting Craigslist housing entries on a map so people could see where they are. This is a pretty small, but incredibly useful tweak, and Craigslist -- normally a defender of internet freedom -- suddenly turned into a protectionist legal aggressor and sued.
However, as Aaron DeOliveira points out to us, Craigslist has just started quietly testing out its own upgrade... using maps. They're using OpenStreetMap (which is interesting in its own right as more and more companies are moving away from Google Maps to the much more open (duh) OpenStreetMap).
While there may not be a direct connection between PadMapper and Craigslist's decision, the timing certainly raises some eyebrows, and hints at the idea that Craigslist might just be suing PadMapper for improving Craigslist before Craigslist had a chance to launch the feature itself. Or, even worse, Craigslist thought it was such a good idea that it sued PadMapper while using its idea. That's not quite the "open innovation" model that Craig Newmark tries to champion.
For what it's worth, PadMapper's Eric DeMenthon is actually quite conciliatory about the whole thing:
“I’m glad something good came out of all this,” says PadMapper creator Eric DeMenthon. “Lots of people wrote to them about the PadMapper cease and desist [letter], so maybe that convinced them that it was worthwhile to do some mapping themselves.Market research by suing those who try to improve you? Doesn't seem like the most effective system.