People Are Willing To Pay, Even If You Offer Something For Free

from the some-data dept

Last week, we relaunched our Techdirt Insider Shop with a number of new and different offerings, including (for the first time) the ability to do a "pay what you want" option to get some downloads, starting off with downloads of my book, Approaching Infinity, as well as the research report we came out with earlier this year, The Sky is Rising. We often hear from critics that if people can get something for free, they will, but here's a clear cut case of where that's not true (though we've seen it in many other cases as well.) It's only the early going with our store, but already, we've seen that two thirds of people who got the books decided to pay for it, with the average price being just under $5. Over 20% of orders were for $10 or more. We'll be curious to see what happens over time and if it changes. But, once again, it seems to suggest that, even if you're giving content away for free, if people want to support you, they will.

Filed Under: connect with fans, downloads, ebooks, pay what you want, reason to buy


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The First Word

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  1. identicon
    Anonymous Coward, 22 Aug 2012 @ 7:27am

    Re:

    "how are you going to justify those payments to the taxation office Mr Masnick ??

    as profit on book 'sales' or more correctly as donations and if so, are you are regered charity ?

    if not, what you are doing is in fact alliciting donations for a product that you also offer for free.

    so the money you recived is donated money, not profit from book sales.

    you will probably find that is an illegal method of elliciting money's.

    so if your 'sale' price is zero, then at $5 your markup is infinate !!! so good title.."

    It is wonderful that you are trying so hard to engage with people trollish AC.
    There are however just a few little errors you need to correct.

    Firstly, in terms of the written work itself.
    "how are you going to justify those payments to the taxation office Mr Masnick ??"

    Every sentence should start with a capital letter, and if the sentence is intended to be a question, you should use one question mark to indicate that.
    In written English, duplicating, tripling or quadrupling punctuation marks does not indicate increased intensity it simply suggests stupidity on the part of the writer.

    "as profit on book 'sales' or more correctly as donations and if so, are you are regered charity ? "

    Start every sentence with a capital letter, 'regered' does not mean anything, you may have mean 'registered' but a reader could only guess at that, it is up to you to ensure that what you write is what you mean to write. Good work on limiting yourself to one question mark. Good boy.

    "if not, what you are doing is in fact alliciting donations for a product that you also offer for free. "

    Start every sentence with a capital letter, 'alliciting' is not a word in English, you may have meant 'eliciting' but you actually meant 'soliciting'. Try using a dictionary for the harder words, both for confirmation of spelling and meaning.

    "so the money you recived is donated money, not profit from book sales. "

    Start every sentence with a capital letter. 'recived' is not a word, you probably meant 'received'

    "you will probably find that is an illegal method of elliciting money's. "

    Start every sentence with a capital letter. 'elliciting' is incorrect spelling for 'eliciting' and soliciting would still have been the better word to use in context. 'money's' should be 'monies'. Please do try a little harder with these things.

    "so if your 'sale' price is zero, then at $5 your markup is infinate !!! so good title.."

    Oh dear!
    On the plus side, your little joke is quite funny, he has a book for sale called 'Approaching Infinity' and you incorporated it's title into your comment.
    But back to basics.
    Start every sentence with a capital, it really is important,
    also 'infinate' is not a word, 'infinite' is what you should have written and unfortunately it does rather disrupt the attempted humour if you get that wrong.
    '!!!', does not add emphasis, all it does is add credence to the concept that you may be less clever than you wish to appear to be, the same applies to '..'

    Please do not take these corrections as being a discouragement of any kind, simply correct your errors and once we have you writing with clarity, I can pass you on this course and you can get to work on comprehension and logic, areas that we cannot even attempt until you have the basics right.

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