People Are Willing To Pay, Even If You Offer Something For Free

from the some-data dept

Last week, we relaunched our Techdirt Insider Shop with a number of new and different offerings, including (for the first time) the ability to do a "pay what you want" option to get some downloads, starting off with downloads of my book, Approaching Infinity, as well as the research report we came out with earlier this year, The Sky is Rising. We often hear from critics that if people can get something for free, they will, but here's a clear cut case of where that's not true (though we've seen it in many other cases as well.) It's only the early going with our store, but already, we've seen that two thirds of people who got the books decided to pay for it, with the average price being just under $5. Over 20% of orders were for $10 or more. We'll be curious to see what happens over time and if it changes. But, once again, it seems to suggest that, even if you're giving content away for free, if people want to support you, they will.

Filed Under: connect with fans, downloads, ebooks, pay what you want, reason to buy


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The First Word

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  1. icon
    Mike Masnick (profile), 21 Aug 2012 @ 9:21pm

    Re: Re: Re: Re: One interesting side effect...

    Just a suggestion: before opening your trap to expose how clueless you are, you might want to try (just try) to understand the details. I won't explain it all to you, but I'll start small: learn what a "comment" is & learn to count.

    Also, recognize that, as with SOPA, when you are so fucking sure of yourself, chances are, you're completely clueless about what's really going on. Speaking authoritatively about that which you are ignorant does not look good on you. You might want to stop, though I know you won't.

    Do go ahead though. It's amusing to watch you flounder around cluelessly in the dark.

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