People Are Willing To Pay, Even If You Offer Something For Free

from the some-data dept

Last week, we relaunched our Techdirt Insider Shop with a number of new and different offerings, including (for the first time) the ability to do a "pay what you want" option to get some downloads, starting off with downloads of my book, Approaching Infinity, as well as the research report we came out with earlier this year, The Sky is Rising. We often hear from critics that if people can get something for free, they will, but here's a clear cut case of where that's not true (though we've seen it in many other cases as well.) It's only the early going with our store, but already, we've seen that two thirds of people who got the books decided to pay for it, with the average price being just under $5. Over 20% of orders were for $10 or more. We'll be curious to see what happens over time and if it changes. But, once again, it seems to suggest that, even if you're giving content away for free, if people want to support you, they will.

Filed Under: connect with fans, downloads, ebooks, pay what you want, reason to buy

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The First Word

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  1. icon
    PaulT (profile), 22 Aug 2012 @ 10:12pm

    Re: Re: Re:

    "ill just email the US tax office now for clarification that Masnick is not a regeristed charity.. and inform them of the bait and switch.. :

    Go on then, that would achieve more than anything you ever typed here - assuming you're not simply lying about him again. Do you have any evidence for your claims of wrongdoing? Probably not, but that's never stopped you.

    "apart from that, I dont care, masnick will never make any real money"

    Yes, we can tell you don't care from the way you obsessively attack him.

    "he cant even hold down a 'normal' job.. "

    Define "normal". What's your occupation, I'm sure we can compare and contrast Mike's career with yours? I'm sure he'll be found lacking compared to the glorious achievements you would demonstrate if only you'd identify yourself. Go ahead, astound us.

    "I dont have to get involved, I just have to bring it to the taxation offices attention.."

    ...and when it turns out you're just lying again and Mike's endeavours continue uninterrupted?

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