Counting Crows Distributes Songs And More Via BitTorrent

from the good-for-them dept

Five years ago, we wrote about a fascinating writeup by the keyboard player for the band The Counting Crows, in which he discussed his views on piracy and the music industry. While we didn't fully agree with what he was saying, his viewpoint was definitely worth reading. He was worried about the industry collapsing, but at the same time admitted that the band really made their money on live shows anyway, so getting more music out to the world helped increase ticket sales. He was a proponent of DRM however, and blamed the industry for putting out CDs that had no DRM as being part of the downfall of music sales, and later claimed that it was a three way struggle between the music industry, the tech industry and consumers over how the music industry of the future would be shaped. Of course, that seemed a little extreme to us. You can craft solutions that really benefit everyone, by using the technology to provide a better solution for consumers that makes them more willing to pay the artists.

And, in fact, it appears that The Counting Crows may be coming around to that view themselves. The band -- no longer signed to a major label -- released an album a few weeks ago, but also quickly followed it up by releasing a bunch of songs, liner notes and artwork for free via BitTorrent which you can find here. The band's manager, Aaron Ray, seems to recognize the importance of using free to connect with a larger audience. According to Dave Thier's article at Forbes:
For him, The Counting Crows is an ideal band for this project — they have massive name recognition and a well-known live show, but they aren’t seen as relevant in 2012. The deal gives old fans a low-barrier way to reconnect with the music, and BitTorrent’s massive install base pushes them farther into markets where record labels have little to no penetration, like Eastern Europe and Southeast Asia.

“The recorded music business is shrinking like crazy,” Ray says. “Recorded music is basically free – why are we beating around the bush? Counting Crows came off their label and embraced this new theology. It’s the best way. BitTorrent has the most installs, people come there for a reason. We need to be where the people are.”
What's unclear from the article is if they're also using the free promotion to drive people to buy other things (the album, live tickets, merch, etc.). It's always great to see bands embracing what the tech enables, but I definitely would like to see it paired closely with smart business models, rather than just "give it away and pray" that it helps the existing business model.

Still, in the meantime, we're being told across the globe that the only purpose for BitTorrent is "piracy," even as we see more and more artists using it to their advantage. That seems like a pretty big disconnect.

Filed Under: counting crows, drm, free


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  1. identicon
    Anonymous Coward, 15 May 2012 @ 9:28pm

    Re: Re: Re: Re: Re: Re:

    >no, you hate all artists that disagree with you. I'm just the only one in front of you right now.

    We don't "hate", but your insistence that all of us are assholes worse than the RIAA is getting extremely tiresome. Especially considering that when we say so, you insist that we're lying.

    >get hip man, you are on the wrong side... don't let the silence fool you. the mass of artists are taking notes, you can only fool people for so long. you are the new labels, you are the new RIAA.

    When Techdirt starts pushing for censorship laws, demanding that the citizenry pays a blanket tax on storage media, or suing thousands of John Does in joinder while demanding settlement fees, you might have a point. Until then, you're making completely baseless attacks.

    >the long silent army of artists no now who the enemy is... and it's the people exploiting us WORSE than labels and for PROFIT.

    Funnily enough, for someone who claims to be working independent of labels you've got a very big beef with the man on the street. Why don't you already work with labels if you claim that the general public is ripping you off harder than the labels ever will?

    >Fans are gonna share, that's cool, but NO ONE has the right to illegally exploit my work without my consent or compensation. NO ONE.

    You are full of it. The Pirate Bay is a medium for sharing and the suggestion that they make profits off your back is stupid. If The Pirate Bay never existed and fans shared through email, would you claim that email providers were illegally exploiting your work? If fans shared through swapping disk drives, would you claim that corporations like SanDisk were illegally exploiting your work? If fans shared through sharing CDs, would you claim that CD manufacturers were illegally exploiting your work?

    >So you can make this about ME, but you are stabbing the toes of a sleeping giant... Buckle Up, the word is out.

    So, when we ask you for citations it's because we're losing the argument, but when you ask us for citations and we provide you with them, you still mock us? For someone who claims that there is "a sleeping giant", you're having a hard time to come up with some names. But hey, continue to provide us with nothing, because that's all we're going to work with.

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