Has The Megaupload Shutdown Been Good For The Entertainment Industry?
from the thoughts? dept
Unfortunately, the stories don't actually have any data. The first one is totally anecdotal, concerning a guy who now goes to the movie rental store to rent (physical) movies since the shutdown of Megaupload, and the second one is about claims from TV stations that their websites are getting more traffic since the shutdown of Megaupload. Both are anecdotal, not data based, and really just seem to scream out the obvious: man, does the entertainment industry do a horrible job giving consumers what they want. If Megaupload's website was offering a better experience than the TV networks' own offerings... they should be firing their web designers and starting again. As for the guy renting videos... we'll see how long that lasts.
The same commenter then left a comment with some bullet point claims. He doesn't source them, so I have no idea how accurate they are, but they seem to indicate the same point in that second article. In the few weeks after Megaupload got shut down, TV station websites got more traffic. Again, this seems to simply show how bad a job they must have been doing in the past to attract viewers to their own websites. It also means that as soon as something better comes along (and it will), people will split. Ignoring that the market is telling you something is no way to build a long-term business.
Of course, we've also seen significant other data from firms that have access to a much wider view of internet traffic, which suggested that Megaupload traffic pretty quickly shifted to other, similar sites. Of course, some of those sites have since shut down or changed models, but anyone who thinks that more such sites aren't springing up (with some keeping a lower profile) simply hasn't been paying much attention to how the internet works.