Rupert Murdoch Personally Lobbies Congress For SOPA And PROTECT IP

from the wouldn't-he-just-love-that? dept

Well, well. Apparently dealing with the fallout from the News of the World reporters hacking into phones in the UK isn't keeping Rupert Murdoch busy enough. He showed up in DC last week to make a personal plea to Congress to support SOPA and PIPA and censor the internet. It's been clear for quite some time that Rupert Murdoch doesn't get the internet. His history is littered with massive and expensive internet failures. So it's no surprise that he's lobbying hard for a law like SOPA and PIPA, which will restrict up and coming online competitors and help clear out some of the field so that maybe he and his son James can finally get their wish to turn the internet into something that looks a lot more like TV: with the big media conglomerates delivering the content, and everyone else just consuming (and paying for) it.

Filed Under: copyright, lobbying, pipa, protect ip, rupert murdoch, sopa
Companies: news corp.

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  1. icon
    TtfnJohn (profile), 13 Dec 2011 @ 10:36pm

    Re: And Google has failed at times too! It's called experiment.

    Ad Block works much better than NoScript for that sort of thing. But Google text ads can't be blocked that way because they form part of the HTML that's delivered to the browser from the site you're viewing. So that's pretty much impossible to block with hosts allowed and hosts denied which most people don't know how to use at all if effectively. Might be able to do it if you script something that identifies where links are going as a site comes in but it strikes me that's a total waste of time and energy.
    There's also been the prediction of the death of internet banner advertising because it's intrustive, ugly, chews up clock cycles, leaves cookies all over machines and all of that stuff. It hasn't yet. In fact, if anything, banner ads are growing.
    What's most interesting is the fact that the most intrusive, annoying, clock and memory consuming ads are on media sites and not much else.
    In many cases ads are paid for by eyeballs as well as click troughs. If you're an advertiser you're willing to pay more for an ad on the NY Times given it's very high traffic outside the pay wall which results in more eyeballs and more clicks. Even better if you can geo-locate the browser and serve up ads that will attract users in that area.

    Murdock's failures have little to do with advertising on the internet. It's his and his son's complete failure to understand the internet, the opportunities it brings and the risks and dangers. Like the RIAA and MPAA they're more interested in attempting to regain control of the supply chain where they dictated what came out and the customer be damned. Now it's the customer who has incredible power and they have to adapt fo that or die. Murdock's not adapting.

    His son's meanwhile have been too busy hooking up illegal wire taps in England (a criminal act) it's not beyond the realm of possibility that they could be spending some time "at Her majesties pleasure" in an English jail, most of which make American jails, even maximum security ones, look like a country club holiday. The continuing apologies are running thin now.

    And what media parts rely on product made elsewhere obtained for free? Are you talking print or tv?

    Or Internet? On that you're out of your mind. Cisco routers pretty much have the entire show at that end. Linux and BSD servers have the vast majority of internet servers, The dominant web and file sever presence is Apache with Micosoft second and Netscape a distant third. You have a point regarding hardware but even then for high efficency and high throughput servers the design and assembly is largely done in North America notably Silicon Valley, Boston and the Ottawa Valley and the Pacific North West from Tacoma in the south to Vancouver in the North. Most closed and open source software is written by the best people they can find find for the job as the internet has made location immaterial to what's eventually released.
    I don't know where you get the idea that Google's text ads are all that obnoxious but fine you have a well known hate of for Google anway. But the largest distributor and sever of banner ads, the stuff than can be stopped by AdBlock and NoScript comes from a Microsoft owned company called doubleclick.

    Thing is though that Internet advertising is increasing, not decreasing. So it must be working at some level or another. Even in display advertising it's actually getting better and more creative that anything on TV and less obtrusive that it was before.

    Not that I like it. But I'm not at all sure that it's failing as badly as you think. And the Internet itself doesn't need monetizing it's sites that do. There are many ways to do that besides having annoying ads.

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