Announcing Contest Winners!
from the giving-away-cash dept
The second contest was for submitting case studies on our new Step2 platform for helping people create "success models." Somewhat surprisingly, we didn't even get submissions in every category, so we're giving $1,000 each to the overall 10 best case studies that got submitted -- per user voting. Here's the list in order of user votes:
- Can transparency give fans a reason to buy?: Andy Richard's great discussion showing how being more transparent with revenue details with his fans seemed to give fans more of a reason to buy.
- Cucumbers & Gin - a film of a violin piece: Kevin Clark's story about using Kickstarter to finance a music video also explained how success is judged in more ways than just money.
- Does making your pond smaller work to make you a bigger fish?: Zoe Keating's explanation of "what's worked for her" in building up such a huge fanbase and a truly "DIY" success story as an independent musician.
- What are some infinite goods that a maker of physical objects could give away?: Kyle Clements flips the equation for us a bit, and tries to get people thinking about infinite goods that can be used to promote the kind of physical artwork he does.
- Married Man Sex Life: The Marketing Plan: Author Athol Kay discusses the marketing strategy for his book, and then goes on in the comments to give us play by play updates as he experiments and tries different pricing strategies.
- Kickstarter: Does It Even Matter What You Sell?: Amanda Palmer's case study about the success of her Kickstarter campaign, in which she notes that true fans will figure out ways to support you, no matter what you sell.
- Building Your Film's Fanbase... The Hard Way: Will Robertson's discussion of how he and others hustled their way around the country promoting and showing the horror film they made.
- Bodies on the Floor: Improving Show Attendence: Matthew Bile's excellent case study on how his band was able to build their fan base and get more people out to their shows.
- Social-Networking Do's and Don't's...know your fans to keep your fans!: Katey Laruel's discussion of how to connect (and how not to connect) with fans via social networking.
- Ways to grow a non-artistic content provider Michael Lato discusses his series of YouTube videos for DIY home construction projects.