New US Postal Service Ad Campaign: Email Sucks, So Mail Stuff Instead

from the from-luddites-r-us dept

It seems the US Postal Service (USPS) is starting to get pretty desperate. Losing a ton of money, it's apparently decided that the time is now to attack the competition. The competition, of course, is email. It's put out two TV commercials that focus on bashing email for not being either secure or reliable:
Of course, I'm pretty sure I've had a lot more physical mail "lost" by human carriers than emails just disappear. And you could easily argue that regular mail isn't particularly secure at times either. All in all, though, it seems like a bizarre commercial. Why even bother making silly assertions about email? Do they really think people are going to start saying... "gee, I can't trust this email stuff to communicate with my friends; now I'm going to start sending real letters through the USPS!"

Filed Under: email, snail mail, usps


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  1. identicon
    Anonymous Coward, 5 Oct 2011 @ 10:36am

    Re: Re: Re: Re: Re:

    I order something from LA. It ships USPS. Not only does it take over a week to have a tracking update, but it takes roughly a month to get to me. Every single time. And we're not talking about a 5-10lbs package. No. An envelope. A plain little envelope. Takes exactly 32 days (excluding weekends and holidays) to come here.

    Yeah, I wonder if it's not a postal guy walking from LA with my envelope. Would be faster...

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