Dilbert Takes On The Paywall
from the destroying-revenue dept
As a few of you have sent in, it looks like Scott Adams isn't a huge fan of paywalls, and has expressed that with his latest Dilbert strip:
It's a nice way to put things succinctly: setting up a paywall equals destroying revenue... I think this is actually a point that gets ignored by many defenders of the paywall. They think that any revenue earned from a paywall is incremental, as if implementing (and then managing) a paywall doesn't have tremendous costs. The maintenance side is one thing, but the real cost is opportunity cost in ceding the future to other publications.