Business Models

by Mike Masnick


Filed Under:
ipad, paywalls, platforms, the daily

Companies:
news corp.



That Was Fast: News Corp's Just Launched iPad-Only Publication Losing Journalists

from the into-the-lifeboats dept

We had warned from early on that News Corp's "iPad-only" fee-based publication, The Daily, was a disaster in the making. After a ton of hype, and launching a few weeks ago to a ton of overwrought praise, all we've been hearing is that people aren't buying. A bunch of folks checked it out early, and then it more or less disappeared off the map. And now, it appears that staffers are bailing at a rapid rate. Of course, in the run up to launch, there was all this talk about how Murdoch was hiring a ton of big name journalists and staffers away from other publications. To see a bunch of them rushing out the door, barely weeks after the launch, suggests this may be a failure of epic proportions.

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  1. icon
    Jay (profile), 15 Mar 2011 @ 7:34pm

    You mean there's something that Rupert Murdoch's money can't buy? *le gasp!*

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