Hollywood Gone Mad: Complaining That Oscar Nominated Films Downloaded More

from the think-this-through,-people dept

With the Oscars going on last night, it seems that some people just can't keep things in perspective. For example, check out this bizarre article from Variety, saying that the wonderful attention bump from being nominated comes with a downside: that it also increases the frequency of unauthorized downloads:
Oscar nominees typically enjoy a box office bounce. But Hollywood increasingly has to reckon with another award-season ritual, one that could best be described as the piracy plunder.

The attention that an Oscar nomination for best picture bestows on a title also triggers a spike in illegal downloading.
But why is that a problem? The only reason those films received this additional attention was because of the Oscar nods, so complaining about the similar bump in unauthorized downloading seems bizarre. Seriously, if you are getting a bunch more people paying for the movie, are you really that concerned that another group is viewing it in an unauthorized manner? It's as if some people actually believe that every unauthorized download is a lost sale.

It's pretty simple: if you're getting downloaded more, it means there's more interest in your film, and it's your job as a film producer to figure out how to make money from that interest. It's not something to complain about.

The article also highlights, as we've discussed at great lengths, how the producer, Nicolas Chartier of Voltage Films, of last year's Oscar winner for best picture, Hurt Locker chose to sue 5,000 fans of his film for unauthorized downloading. Of course, it leaves out the part where he also called someone a "moron" and a "thief" for explaining to him, quite politely, why such a strategy might backfire. The reporter asks Chartier about the backlash, and he suggests that nobody knows who produces what films, so he doesn't care if he gets a bad reputation: "I don't think anyone is waking up saying, 'Let's boycott movies made by Voltage.'" Apparently Chartier doesn't use the internet much. There are, in fact, efforts by people to get everyone to boycott Voltage films because of his actions.

Filed Under: file sharing, movies, oscars

Reader Comments

Subscribe: RSS

View by: Time | Thread

  1. icon
    Ben (profile), 28 Feb 2011 @ 7:00am


    "Solution: only nominate crappy movies."

    Wolverine FTW

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here

Subscribe to the Techdirt Daily newsletter

Comment Options:

  • Use markdown. Use plain text.
  • Remember name/email/url (set a cookie)

Follow Techdirt
Insider Shop - Show Your Support!

Report this ad  |  Hide Techdirt ads
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Chat
Report this ad  |  Hide Techdirt ads
Recent Stories
Report this ad  |  Hide Techdirt ads


Email This

This feature is only available to registered users. Register or sign in to use it.