Lawsuit Claims Miller High Life Loyalty Program Infringes Patent
from the it's-miller-time dept
Anyway, of course, Carlson is very upset about all of this, though I find it interesting that the URL that the lawsuit itself points to for the Miller loyalty program appears to be run by a company called Eprize, who seems to whitelabel loyalty programs for lots of big name brands. So perhaps there's more to it than the lawsuit notes, but when Carlson claims in its filing that Miller "owns, operates and maintains" the program, I'm not sure that's really true. Either way, it's yet another sad example of patent bullying.