Did The Record Labels Kill The Golden Goose In Music Video Games?

from the of-course-they-did... dept

For the last decade or so, every year the major record labels seem to bet on some single "magic bullet" to fix all that ails them. They go through phases. There was their own crappy DRM'd and locked-down music stores. There were ringtones. And... there were music video games like Guitar Hero and Rockband. And, of course, as soon as those games actually started helping the recording industry, the industry decided to suck them dry. Edgar Bronfman kicked it off by declaring angrily that those games had to pay much more to license the music -- even though the music in those games tended to lead to much greater sales of albums for those artists.

And now it looks like the labels may have succeeded in bleeding those types of games dry. With Activision announcing that it was dumping Guitar Hero, one of the major reasons given is the high cost of licensing music. Yup, the labels priced things so high that they made it impractical to actually offer any more. Yet another case of the labels overvaluing their own content. Now, it's also true that these games haven't evolved that much, and people haven't seen the point of buying new versions, but part of that lack of evolving is because so much of the budget had to go towards overpaying for music, rather than innovating.

Filed Under: guitar hero, music, video games
Companies: activision


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  1. identicon
    Anonymous Coward, 11 Feb 2011 @ 8:48am

    Re: Re: Re: Re: Re: Re: Re: Re: Re: Re:

    Nope I do, and that is an example of a retraction. Thanks Joe.

    However, can you remember a single time, ever, where Mike has conceded to the argument of someone who disagreed with him in a comment? Printing a factual correction to a story is one thing. Admitting that another has the stronger argument is entirely different, and something that is exceedingly difficult to do if you have a bloated ego. To me, there is nothing more mature and intellectually satisfying than when someone says "gosh, you are right. I never thought about it like that. Excellent point!" Needless to say, in all my time posting here I have yet to see Mike ever come close to a comment like that in the face of an intellectual challenge (and I can't imagine that a good point is never made despite the "trolls"). He usually resorts to childish name-calling, a claim that someone is "misrepresenting" him or outright lying or intellectually dishonest. A good example here and here. It really is one of the most frustrating aspects of this site. I think Mike provides much-needed commentary in the copyright debate. It's unfortunate that he feels the need to resort to such levels in the comments.

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